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Online Marketing Platform This document is the property of Castle Auction Group and its subsidiaries and is strictly privileged, confidential and/or otherwise exempt from disclosure under applicable law.

Castle Auctions Online Marketing Solution

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Castle Auction Group specializes in the liquidation of both commercial and residential real estate, as well as inventory and equipment liquidations. We function through 3 different mediums of sales; regular on site auctions, online auctions, and our proprietary "short sale auction."

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Page 1: Castle Auctions Online Marketing Solution

Online Marketing Platform

This document is the property of Castle Auction Group and its subsidiaries and is strictly privileged, confidential and/or otherwise exempt from disclosure under applicable law.

Page 2: Castle Auctions Online Marketing Solution

There are many issues with the marketing of REO properties today. Below is a list of these issues. What we are presenting is a streamlined, more cost effective approach that will deliver higher returns to the firm. In addition, we are presenting a new concept for dealing with short sales. We intend to show that a partnership with Castle Auction Group can create efficiencies by utilizing our company to deliver solutions.

Auction Issuesa) Ballroom is loud, confusing, and intimidating for buyersb) Low prices from vulture investorsc) Not end user/first time home buyer friendlyd) Delays knowing the auction hammer price buys propertye) Recent bad press (60 Minutes article)

Page 3: Castle Auctions Online Marketing Solution

INVENTORY NOT MONITORED

How Many Showings?How Many Brokers/Agents Are Assigned?

What Exposure is Each Property Receiving?

Timely & AccurateReporting

Page 4: Castle Auctions Online Marketing Solution

Legal Expenses

Legal LiabilityPrice DecayMaintenanceVandalismCarrying CostsTaxes and Insurance

TIME WASTED IS MONEY SPENT!

Page 5: Castle Auctions Online Marketing Solution

Online Marketing Platform1) The reserve is preset, therefore manageable and predictable costs to liquidate2) Aggressive marketing of property through advertising co-op

a) TV, radio, and print media are used to drive traffic to the site www.CastleAuctions.com b) A yard sign that describes the property is part of an online auction and “Bid Now”c) $250 per property listing fee pays for yard sign and communal advertisingd) We provide real time daily and weekly reporting back to you, site visits, property views, unique bids and

unique bidderse) Medium allows for firm advertising participation, banner on homepages as benefit to customers to bid free

on REO’s

3) Simplified Bidding Processa) Online bidding allows for end users to bid and feel comfortable with the processb) Allows for adequate prequalification of biddersc) Provides clear concise data collection

4) Provides Online Showrooma) A centralized place to view all propertiesb) Allows buyers to view many properties in a timely mannerc) Gives buyers search functions to find properties that meet their personal criteriad) Therefore your properties are not realtor dependent to be shown

5) This model is inherently more efficient than existing proceduresa) Scalable in rapid fashionb) Partnering with national real estate firm

Page 6: Castle Auctions Online Marketing Solution

We Help With Self Managed RETAIL Liquidations WE ARE PART OF THE ENTIRE RETAIL SOLUTION!! We promote productive property reuse, neighborhood stability and recovery in

the wake of rising foreclosure. We provide dedicated marketing to each property We provide accurate and timely reporting on all activity by property We provide a centralized clearinghouse for all offers We provide an automated data collection point for interested buyers We provide equal opportunity for end users as well as investors We provide a comprehensive prequalification process for first time homebuyers

and end users We manage the closing process all the way through funding, providing updates

and status through the entire process

Page 7: Castle Auctions Online Marketing Solution

Single Location for REO’s Where they can be Viewed, Bid On and Bought by Retail

Customers and/or Investors that can be prequalified by your firm

Page 8: Castle Auctions Online Marketing Solution

ACCOUNTABILITY OF ALL AVAILABLE PROPERTIES

Website Visits

Property Views

Property Bids

Allows interface with open-house results Interested buyers information through bidder registration

Page 9: Castle Auctions Online Marketing Solution

Current Short Sale Issues a) Is the property actively being marketed?b) Properties spread to so many realtorsc) So many people required to field unqualified/low ball

offersd) Long turn times to acceptable offer (price decay)e) Delaying the inevitable foreclosure

Page 10: Castle Auctions Online Marketing Solution

Online Marketing Platform – Short SaleThe solution to these many issues is Castle Auction Group’s online marketing platform at

www.CastleAuctions.com. This platform can be utilized for both short sales as well as REO liquidation. In addition, our business model can run concurrently with your current procedures.

1) Contact directly with delinquent home ownera) Allows for due diligence on the property – reportableb) Gives the homeowner the ability to avoid foreclosure

2) We work with your company to establish reservea) Your firm avoids legal expenses, price decay for time, escrow advances, vacant properties, and bad pressb) The property does not sell unless your predetermined reserve is reached

3) The online auction startsa) Allows for retail buyers to view propertiesb) Makes vultures compete with retail buyersc) Allows time for buyers to bid with confidenced) Not pressure packed like a ballroome) Provides empirical data to be shared (views, bids, impressions)f) The decision can be made to run back through online or have on-site auction

4) The minimum reserve is reached or exceededa) The mortgage for the new buyer can be originated by your firm for additional revenueb) The property transfers from delinquent home owner to new buyer

Page 11: Castle Auctions Online Marketing Solution

WE ARE THE SOLUTION!

Page 12: Castle Auctions Online Marketing Solution
Page 13: Castle Auctions Online Marketing Solution

ALL ADVERTISING EFFORTS ARE FOCUSED TOWARD DRIVING CONSUMERS TO THE WEBSITE

LINK BOTH WEBSITES-YOURS AND OURS-FOR THE COMMON PURPOSE OF ADVERTISING AND ENCOURAGING THE

PRE-QUALIFICATION OF APPLICANTS. We can drive originations back through your company, if desired

Page 14: Castle Auctions Online Marketing Solution

HUD IS OUR PARTNERDECEMBER 16, 2009

HUD Issues Guidance on Short Sales and Short Pay-Offs. The Treasury’s Home Affordable

Foreclosure Alternatives Program takes effect 4/5/2010. HUD Will Be Offering Incentive

Payments to Servicers Who Permit Short Sales as Alternatives to Foreclosures.

JANUARY 15, 2010

HUD Takes Action to Speed Resale of Foreclosed Properties to New Owners

to Become Effective02/01/2010