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“Live Performance Rights Monitoring” SEEME 2014 @ Sofia Transparency for Music Rights holders and Rights Users Presentation Live Performance Monitoring Panel Discussion with: - Musicautor -Bulgarian Hip Hop Association - DJ Monitor “International Best Practices & Cases” Q&A We monitor. We recognize. We deliver.

Yuri Dokter @ SeeMe7

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Enabling verifiable transparency for rights holders and rights user - Yuri Dokter, DJ Monitor, The Netherlands

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Page 1: Yuri Dokter @ SeeMe7

“Live Performance Rights Monitoring”SEEME 2014 @ Sofia

Transparency for Music Rights holders and Rights Users

Presentation Live Performance Monitoring

Panel Discussion with:- Musicautor

-Bulgarian Hip Hop Association- DJ Monitor

“International Best Practices & Cases”Q&A

We monitor. We recognize. We deliver.

Page 2: Yuri Dokter @ SeeMe7

Transparency is required European Performance Rights Organizations (PRO/CMO) collect billions of

€uros each year from TV and radio broadcasters, venues, events, etc for the performance of music from artists/songwriters they represent.

Until recently there was little transparency in the remuneration; PROs relied heavily on playlists supplied to them by the music user. This information is overall biased and inaccurate.

Reservations for future claims are made for years of non identified; accumulating interest and non transparent remuneration of these reservations for average of 4 years * € Billions!

Since 2005 Buma/Stemra started monitoring events with DJ Monitor through music recognition technology. A worldwide premier.

DJ Monitor advises the European Commission & Parliament, who worked on new directives for more transparency and accountability of PROs.

New directives resulted in transparency for online, which only accounts for +-5% of PRO license fees. No transparency guidelines have been made for live, broadcast and background music in public places, which make up at least 70%-80% of PRO license fees.

Page 3: Yuri Dokter @ SeeMe7

How does work?Uploading music to our database

Music Recognition System

Rights owner CDMP3

Internet Extraction cluster

MP3Audio finger print

Meta data

Referencedata base

Source Audio

DJM1010hd 19” Rack

FingerprintStream

Meta dataInternet Datacenter Internet Playlist

(e-mail, rss, www)

Page 4: Yuri Dokter @ SeeMe7

IP Audio Monitoring devices

Club Monitor

Ambience Monitor

Event Monitor

Page 5: Yuri Dokter @ SeeMe7

Music Usage Reporting, Song Tracking & Uploading

Page 6: Yuri Dokter @ SeeMe7

We monitor for rightsholders and users:

Page 7: Yuri Dokter @ SeeMe7

PANEL

Moderator: Christina Dencheva

DJ Monitor: Yuri Dokter

Musicautor: Stoyan Michalev, Deputy Charmain

Musicautor & Bulgarian Hip Hop Associacion:Vasil Nikolov, Deputy Chairman of BHHA Managing Board

Page 8: Yuri Dokter @ SeeMe7

Challenges of Live Performance Monitoring Fingerprinted versus Handwritten Playlists.

Cooperation and coordination. From getting access to matching results @ PRO back-end

PRO payment policy: pay per play (BUMA) versus top 300 most grossing concerts (ASCAP)

License fee differences: <1% in the USA versus 10% author+3% neightbouring rights licenses in European countries, versus flat fee $3 per visitor in Australia.

What are the costs?o Min € 300 per stage monitored (min 3 stages))o Min € 80 per club per month monitored (min cluster 10 clubs) + installation fee

Who should pay the associated costs?o PROs?o Rightsholders (members)? o Rights users (promotors)?o DJs?o Other models?

Are PROs charging the correct tariff? Transparency works both ways.o 1/3, 2/3 or more than 2/3o Playlist+ Member Investigation = Effective research

Page 9: Yuri Dokter @ SeeMe7

Best Practices NL: BUMA grants 25% discount to VVEM events on license fees

NL: VVEM research to reduce SENA license fee, based on claimed 72% members representation versus +- 29% researched members

NL: ADE Monitoring of 123 events during 5 days kicks off Club Monitoring and Dancefloor charts.

Spain: Monegros & Sonár succesfully negotiate reduction in rate from SGAE up to 1/3 of the license fee.

Germany: Livekomm succesfully is included in decisionmaking proces entailing club and event monitoring by GEMA in Germany

Belgium: Tomorrowland, Laundry Industry, Summer Festival and others negotiate license fees with SABAM in courtcase

Belgium: Start monitoring of Belgium clubs by SABAM 2014

Australia: Start monitoring of Australian Clubs by APRA AMCOS and PPCA in 2010.

Page 10: Yuri Dokter @ SeeMe7

DJ MONITOR BVTIMORPLEIN 321094 CC AMSTERDAMTHE NETHERLANDSE. [email protected] T. +31 (0) 20 8208215W. www.djmonitor.comT. www.twitter.com/djmonitor