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TIPS SHARED BASED ON MY EXPERIENCES PRESENTING ON STAGE AND REFERENCES FROM OTHER TIPS IN VARIOUS ONLINE MATERIALS. CUSTOMIZED TO FOCUS ON YOUNG AND FUTURE EXECUTIVES AND PROFESSIONALS
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YaHIJAU GREEN YOUTH SUMMIT 2014
TIPS FOR EFFECTIVE PRESENTATION
FOR FUTURE EXECUTIVES AND PROFESSIONALS
By
ZAINI ABDUL WAHAB Energy Management
Consultant
UNITEN,BANGI16th October 2014
Contents
Prerequisites
Tips to SPEAK
Tips to PRESENT
Speaker’s Career ProfileZAINI ABDUL WAHAB
CONSULTANT/ PRACTITIONER
REGULATOR/POLICY MAKER IN GOVERNMENT SERVICES
CONSULTANT/INDUSTRY PLAYER
1997-2004
2004-2012
2012-present
AS A PROPFESSIONAL SPEAKER AT LOCAL & INTERNATIONAL EVENTS
AS A TRAINER FOR CAPACITY BUILDING PROGRAMS
A PANELIST FOR LIVE SHOWS AT TV STATIONS
Johor FM
Sabah FMPahang FM
Melaka FM Mutiara FM, Penang
Negeri FM
AT RADIO STATIONS
IN PRINTED & ONLINE MEDIA
NOW…
WHY PROFESSIONAL LOOK?
YOU….› Will stand among the rest› Will be noticed› Will be remembered› Will create positive
impression & good reputation
› Will have positive impacts in career
Reflect your credentials
Formal attire is for everyone as a part of the international business language
SIGNIFICANCE OF COLORS
BLACK—color of authority RED—good for confidence BROWN—denotes reliability GREY—shows dependability
Pastels are best worn for accents such as blouses & scarves - they suggest lack of credibility
Body Language
May be the biggest part of effective workplace communication
It “tells”—gestures and facial expressions tell the listener what you are thinking or what your attitude is regardless of what you are verbalizing
Hidden signals conveyed by your body
The ‘smile’ factor, building posture, facial expressions & eye contact & gestures
Project confidence with your body language
Act confident & feel confident
Confident vs. Cocky
How to look confident? Smile Stay still & firm
How to look confident?
Basic grooming› Suitable,“Safe”
& comfortable
Move slower › Body movement› When you speak
•Selling
S•P
romoting
P
•Expression
E
•Attitude
A
•Knowledge
K
When you SPEAK …
Managing your professional voice
When we speak, our listeners get an impression of how we feel from our tone of voice
We can sound pleasant & friendly, angry & upset, or irritated & frustrated
Need to be cautious about the tone we use, so that we convey our message effectively
How do you want to be perceived?
Do you let your underlying emotions interfere in your daily conversations with others? › If you do, then you
may be sending the wrong messages!
Firm or harsher voice?
Our melody is more controlled› we can stress
important words with less up & down with pitch changes
Our speaking volume may be louder
Friendly tone of voice Our up &down pitch when
stressing words is more extreme - we tend to make higher pitch changes
A quieter voice will signal a less aggressive tone
When we are happy, we generally smile when we speak - people can hear it! Use your smile as much as you can to help your
speech sound more pleasing to others!
The way you need to plan for any talk or presentation that you are giving...
Find the right theme for your listeners
Structure your plan so that you can deliver on that theme persuasively
Adapt to listeners’ reactions as you speak
Presenting To Get The Approval
The presentation to precisely address: what they like to hear, see
& talk about
what is the return from the investment & how soon they can get back the return
what are the risks & measures to mitigate the risks
how does your products/project works(may be the only technical element in the presentation)
Decisions required from them!
Decisions will be based on what THEY WANT TO HEAR
rather than what YOU WANT TO PRESENT!
The 5-10 minutes that you were given must be used effectively to nail down your proposal to ensure all hard works since the feasibility study would not be a waste of time & efforts.
The art of great product presentation
Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product
Be Clear & Concise
Demonstrate Your Product
Incorporate other assets
Show, Don't Tell
Don't have to get fancy, make it simple! - What's the most concise way to showcase what your product/project does?
How to highlight the best things about it› What makes it
special/unique› What would
make you want to get/buy it?
Be Clear & Concise
Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product
Put yourself on the other side of the fence and sell yourself on your own product
Show, Don't Tell
You want to show people your product, not tell them about it
A few great pictures really worth a thousand words
You'll have an opportunity to call out as many details as you want in your product description
Demonstrate Your Product
Whenever possible, show your creations in action right up front!
Let prospects get a sense of what to expect before they even click through to your product› To make sure you
already a step ahead
To force you to be a little creative that will make the differences
Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product
Use anything you would need to help accent the presentation of your own products/projects
Try to use a really spectacular background to make your screenshots pop
Incorporate other assets as aids your
presentation
Have a new icon set you want to stand out from the 100s of other icons sets available?
A great logo can help add unique branding and personality
The flow in front of your audience
The Start• Preparing• Introducing
The Talk• Presenting• Body Languages -
movement, face & hand
• Positioning
The End• Concluding• Closing
BEFORE YOU START PRESENTING!
Get ready and make yourself comfortable - don’t rush to start!
Greet your audience
Get into position, stand firm & introduce yourself
Introduce briefly who you are, team members & your product/project
refer the first page your presentation aids(Power points/Videos)
Stress the importance of the product/project & its key selling points!
“Invite” the audience to be “with” you throughout your presentation
Show some inviting gestures with you hands & face expressions
THEN, START TO “SEDUCE” YOUR AUDIENCE!
Body movements
Face expressions
Hand gestures
Positioning
Examples of face expression & hand gesture…”inviting”
You need to seriously
consider this
You must pay
attention too
I speak based on my own
experience
Examples of face expression & hand gesture…to explain from conceptual ideas to details
Look at the big picture How this
will affect you
This is exactly where you need
to pay
Examples of way to stress your key points
This is how…
Let’s walk
through this
Please share with me how do you feel…
“Telling a story” with body movements together with face expressions & hand gestures
POSITIONING YOURSELF IN FRONT OF THE AUDIENCE
Use the space available for some movements to connect the audience with you thru some hand gestures and presentation aids
Make movements that will keep your audience focusing on you
Be dynamic and synchronized with presentation aids used at the screen
CLOSING YOUR PRESENTATION
Summarize your session and make a short & concise conclusion!
Say your final personal message and leave it to the audience to ponder/to make decision
I do hope that we have managed to demonstrate to
you how effective is our proposal and now we leave it
to your wisdom to decide
THINK LIKE A GREAT ENGINEER…
PRESENT LIKE A GREAT SALES MAN!
THE FINAL MESSAGE ….
Being professional is all about having the right attitude that will be transpired in the way
we look & behave!
THANK YOU!
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