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I gave this presentation on 4/15/14 to a group of law students interested in learning more about networking and personal branding basics. Folks are free to use or disregard this presentation as they like. Feedback, criticism, or disagreement is appreciated.
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Networking 101Connecting the Dots
April 15, 2014 SF La Raza Lawyers Association
Disclaimer
The views expressed in this presentation do not necessarily reflect the views of San Francisco La Raza
Lawyers Association, or of any of our employers. !
You are welcomed and highly encouraged to use, distribute, criticize, or improve this presentation.
Networking Defined
the process of connecting people, opportunities, needs, and resources.
Why should you care?
• Increasingly competitive job market
• Career development
• Business development
Why do we care?
• This is our profession
• Happy lawyers make better colleagues/mentors/advocates
• Fulfilled lawyers are more apt to help others find fulfillment
• Many hands make light work
networking = career development?
Ingredients for a Good Lawyer
• Knowledge
• Skills
• Judgment
A tree falls in a forest…
Network = Audience
Ingredients for a Great Lawyer
• Knowledge
• Skills
• Judgment
• Audience
Preliminary matters
• Social Media
• Setting
• Research guest list
• Appearance
• Confidence
Strike a Pose
Talking with strangers
• Hello
• Elevator pitch
• “Curious” Conversation
• the “ask”
• Goodbye
Elevator Pitch
• Name
• What do you do?
• What do you want to do?
• Why should I care?
Get Curious!
• How are you connected to this event/organization?
• What do you do?
• How did you get into what you do?
• What types of experiences should I seek if I want to…?
Get Curious!
Active Listening > Talking
The ask
Bad asks
• Can you give me a job…?
• Do you know anyone who can give me a job…?
• Can we talk some more sometime...?
Good asks
• Do you have a card?
• Are you free for coffee this week/month?
• Would you be willing to help
• review my resume?
• with a mock interview?
goodbye
Exit stage left
• Thanks for your time. I am going to...
• Grab some food/drink
• Make the rounds
• Say hello to someone
• Find a restroom
• Go
The Follow-up
• Track meeting date/setting
• Email or call?
• Periodic check-in
• Be systematic
Parting Thoughts
• Practice
• Be Kind
• Be thoughtful
• Smile
Resources
• Telephone
• Contacts (contacts.linkedin.com)
• InMaps (inmaps.linkedinlabs.com)
• Cardmunch/Evernote (or similar app)
• 360Reach Survey (www.360reach.me)
