MY ROUDMAP JOURNEY
MY ROADMAP STORYSanna Toivanen
FIRST ROADMAPPING REHEARSALS IN HOBBY HALL AROUND 1998
HARD PRIORIZATION WITH BUSINESS UNITS WITH CUSTOMIZED ERP 2007
FOCUS ON BUILDING NEW 2009
BENCHMARKING SOLUTIONS
EYE OPENING STUDIES 2012
EMPHASIZING CUSTOMERS AND REALIZING BUSINESS BENEFITS 2013
YOU DONT NEED TO OWN IT
IT DOES NOT HAVE TO BE FANCY
IT JUST HAVE TO FILL USERS NEEDS
FIND THEIR MOTIVATION
FOLLOW YOUR USERS!
WHAT IS THEIRJOB TO BE DONE
WHAT THEY ARE DREAMING OF
HOW THEY SEE THE FUTURE
DESIGN INDIVIDUAL EXPERIENCESWHAT JOB TO BE DONE WE SOLVE WITH THIS SOLUTION?HOW BIG TARGET GROUP WITH THIS MOTIVATION FACTOR IS?HOW UNIQUE THIS SOLUTION IS?WHAT ARE OUR STRENGHTS TO OFFER THIS SOLUTION?
FOCUS YOUR TARGETS BASED ON BUSINESS BENEFIT
Contact information:sanna.toivanen@kesko.fiAll images in this presentation taken by Ryan Mc Guire http://www.gratisography.com/
