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Presentation template that will rock your audience Emanuelle Stome July 2014 MARKETING

Marketing Presentation Template

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Page 1: Marketing Presentation Template

Presentation template that will rock your audience

Emanuelle StomeJuly  2014

MARKETING

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CEOOlivier Moore

IOS  DeveloperJohnatan Doe

Graphic  DesignerEve StaneSales  Executive

TEAMOur

Sofia Copolla

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What’s

Social  media  is  the  social  interaction  among  people  in  which  they  create,  share  or  exchange  information  

and  ideas  in  virtual  communities  and  

networks.

Chess  is  a  two-­‐player  strategy  board  game  

played  on  a  chessboard,  a  checkered  gameboard  with  64  squares  arranged  in  an  

eight-­‐by-­‐eight  grid.

More  and  more  cities  are  installing  red-­‐light  cameras.  

These  fully  automated  devices  collect  all  of  the  evidence  authorities  need  to  prosecute  light-­‐runners.

THE  PROBLEM

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What’s

Many  chess  fans  have  gone  years  without  making  any  significant  improvement,  even  after  studying  many  chess  books,  courses  or  hiring  personal  chess  teachers.  Many  players  get  stuck  below  or  around  the  2100  rating  and,  little  by  little,  their  initial  joy  for  the  game  diminishes.

CHESS  ONLINE  TOO  DIFICULTMany  players  get  stuck  below  or  around  the  2100  rating

THE  PROBLEM

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Timing Reach StrategyWeb  traffic  is  the  amount  of  data  sent  and  received  by  visitors  to  a  web  site.  

A  great  idea  and  hard  work  are  obviously  essential  for  

startups.  Even  more  important?  Timing.  

It  took  Path's  first  version  one  year  to  reach  

1,000,000

Many  entrepreneurs  have  a  favorite  slide  to  show  during  their  pitches.

Our

Traffic

ADVANTAGES

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Our

Strong  Research  Investments

Startup  Award  2014  Winner

Ecommerce  traction  discovered

Tools  that  really  help  people

Responsive  design  ready

Green  company  of  the  year

Clear  guidelines  and  API  available

Innovative  thinking  as  a  priority

ADVANTAGES

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7BLN MOBILE  USERS60M

IOS  USERS

40M ANDROID  USERS  

20MWINDOWS  PHONE  USERS

7

TheMARKET

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Product

Analytics  We  are  keeping  track  of  

everything

SearchEasy  search  available  always  on  your  phone

OVERVIEW

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Eco  friendly  approach  makes  a  

difference.  

Stream  of  revenue  coming  in  on  regular  

basis.

Growth  every  month  by  15%  (user  base)

Product

We  have  taken  care  of  logistics  for  you.

OVERVIEW

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WebOVERVIEW

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Twitt  whenever  you  want  from  your  smarthphone.

Google+  integration  present  in  app.

Shoot  photos  and  post  them  straight  to  

Instagram.

Web

Integrated  with  your  facebook  profile  or  

fan  page.  

OVERVIEW

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Available  in  Apple  App  Store  and  Google  Play  

Store  today.  

User  experience  is  a  crucial  element  of  our  

strategy.

Application process

Mobile  first  design  makes  a  difference  and  

you  can  feel  it.  

OVERVIEW

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Web application

Integrated  with  you  Google  Analytics  account  instantly.

Check  how  many  people  access  your  profile  from  mobile  platforms.  

Discover  who  is  in  your  audience  target.

OVERVIEW

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For  maximizing  connectivity  throughout  the  enterprise,  companies  need  to  address  the  need  for  integrating  mobile  technology  into  the  mix.    Enable  real-­‐time  access  to  email,  calendar,  and  contacts  from  any  type  of  mobile  device,  

including  smartphones  and  tablets

MobileINTEGRATION

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How we will

Pinterest  impactShare  your  pins  and  make  money  using  your  Pinterest  account.  

Skype  integrationYou  can  call  your  friends  using  Skype  as  soon  as  they  log  in.  

See  how  Pinterest  wins  over  Skype  in  just  23  months  of  being  active.  

MAKE  MONEY?

Skype  integrationPinterest  impact  

IV

III

II

I

0 8 15 23 30

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Business

WHY  OUR  MODEL  MAKES  SENSE

It  is  crucial  that  your  business  plan  states  your  business  concept  and  value  proposition.  Since  this  part  of  the  business  plan  follows  the  executive  summary  and  company  history,  

readers  already  should  have  a  general  idea  of  your  company.

CONCEPT

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Business

WHY  OUR  MODEL  MAKES  SENSE

It  is  crucial  that  your  business  plan  states  your  business  concept  and  value  proposition.  Since  this  part  of  the  business  plan  follows  the  executive  summary  and  company  history,  

readers  already  should  have  a  general  idea  of  your  company.

CONCEPT

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Business

WHY  OUR  MODEL  MAKES  SENSE

It  is  crucial  that  your  business  plan  states  your  business  concept  and  value  proposition.  Since  this  part  of  the  business  plan  follows  the  executive  summary  and  company  history,  

readers  already  should  have  a  general  idea  of  your  company.

CONCEPT

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Ecommerce  traction Why  we  are  growing Our  awards  in  2014Choose  the  right  tools  for  the  job  and  get  going  

quickly.

Shopping  offline  is  hard.    We  think  you  don’t  have  to  leave  your  home.

Measuring  traction  is  our  religion.  Key  Performance  Indicators  are  set  right.

We  won  everything  there  is  in  2014.    Chicago  &  New  York  City  was  ours.

Steps to

The  right  toolset

SUCCESS

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55%

Investing

10%

35%ROUND  A

SEED  RUND

ROUND  B

$75M

PLANS

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ResourcesTABLE

Cost Project  Manager Main  task Resources

Web  design Nick  Miller Graphic  design $100000

Offline  Launch Eric  Fels Marketing $50000

Advertisments Anna  Murray Sales $30000

Digital  promotion Jolene  Davidson Digital $7000

Social  media  campaign Marks  butter Social  media $35000

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We vs.TABLE

Benefits Company  1 Company  II Company  III Company  IV

Growth

User  experience  

Freebie  model

Offline  promotion

Recognized  brand

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Customer

„  What  makes  people  passionate,  pure  and  simple,  is  great  experiences.  If  they  have  great  experience  with  your  product  and  they  have  great  experiences  with  your  service,  they’re  going  to  be  passionate  about  your  brand,  they’re  going  to  be  committed  to  it.  

That’s  how  you  build  that  kind  of  commitment.  ”

User experienceDesigner

OPINION

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Elements of

The  elements  of  design

What  are  the  elements  of  great  design?  Let’s  split  them  into  four  categories  depending  on  their  importance.  

CONTRASTS

HIERARCHY

BALANCE

UNITY/HARMONY

15%

30%

10%

45%

DESIGN

Unity Balance

Hierarchy Contrasts

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30% 65% 85%

Elements of

A  good  design  contains  elements  that  lead  the  reader  through  each  element  in  order  of  its  

significance.

When  all  elements  are  in  agreement,  a  design  is  considered  unified.

Movement  is  the  path  the  viewer’s  eye  takes  through  the  artwork,  often  to  focal  areas.  

DESIGN

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Market analysis

More  than  half  of  men  are  willing  to  use  our  application  says  our  independent  research.  

Women  are  much  more  active  when  it  comes  to  using  our  application  with  grace.  54% 75%

MEN WOMEN

WOMEN  LIKE  IT

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Social Media Charts

We  are  present  in  most  of  social  media  channelsAll  the  major  different  social  networks  channels  function  in  different  ways  and  their  users  have  different  demographics,  although  there  is  a  substantial  overlap  between  the  users  of  different  networks.    It  is  therefore  very  important  that  you  choose  the  right  channel  or  channels  for  your  business  from  the  outset,  and  that  you  do  not  get  distracted  in  trying  to  support  those  that  are  not  relevant.

30% 65%

85% 85%

CHARTS

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RevenueMODEL

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Cash is

Revenue  growthWe  are  growing  +15%  every  month  since  our  launch  in  January  2013.  

ProfitsTogether  with  revenue  our  profits  also  keep  on  growing.    We  are  re-­‐investing  them  wisely.

CostsThe  costs  are  always  something  you  need  to  watch  out  for.    We  keep  them  tight.  

Revenue

KING

0

1

3

4

5

2011 2012 2013 2014 2015

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Making

FROM  DAY  ONE

REVENUE

0

1

3

4

5

January February March April May June July August September

Lorem  ipsum Lorem  ipsum2

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Project

January  2013

July  2013

December  2013

February  2014

April  2014

August  2014

May  2015

Market  research  and  gathering  data

Launch  of  the  project

Project  evaluation  in  terms  of  revenue  and  profits

Further  testing,  prototyping  and  trials

Invite  only  beta  released  with  high  success

First  investors  gathered  on  bord  

Seed  round  collected

MILESTONES

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Conquering

January  2010

July  2012

December  2013

Nordic  markets  as  our  first  choice  

Italy  as  a  second  market  

Germany  as  a  strongest  market  up  to  date  make  huge  impact.

December  2014France  as  a  very  promising  market.  Growth  +15%  every  month.  

$  10  000

$  15  000

$  20  000

$  25  000

FUNDING

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United States

January  2010

July  2011

December  2012

First  states  get  into  early  beta  program

Other  states  joining  the  party  pretty  fast

Collecting  more  revnues  from  the  west  side

January  2013Launch  on  SXSW  2014  makes  a  difference

$  10  000

$  15  000

$  20  000

$  25  000

July  2014West  side  continues  to  grow$  25  000

MILESTONES

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InvestingMAP

3.2 MLN

2.8 MLN

1.3 MLN

1.3 MLN

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30%

10%

22%

38%

Investing

the  heart  of  all  startup  companies

INNOVATION

make  it  easy  to  integrate  everything  and  follow  

up

LOGISTICS

stay  always  visible  in  the  search  results  and  

offline

SEARCH

being  in  the  right  place  at  the  right  time  is  

crucial

TIMING

STRATEGY

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Competitor

USERBASE

CUSTOMER  GROWTH

PRODUCTS  LAUNCHED

User  base  is  growing  on  daily  basis.  We  see  this  progress.  

They  launched  more  products  that  all  the  other  competitors  together

New  customers  are  most  important  part  of  their  grow

+6000

+8000

+5000

ANALYSIS

Leaflet

Ninjas

Parts

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[email protected]  twitter.com/johndoe  facebook.com/johndoe

Meet

John  Doe

John

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Sofia CopollaCEO

Olivier MooreIOS  Developer

Johnatatn DoeGraphic  Designer

Eva StoneSales  Executive

Eva StoneCEO

Johnatatn DoeIOS  Developer

Olivier MooreGraphic  Designer

Sofia CopollaSales  Executive

ADVISORS  &  INVESTORS

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65%of  our  customers  are  women  as  they  make  a  great  impact  on  our  traction  record.  

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How our startupSKYROCKETED

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We started bui ld ing ourSTARTUP

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We started bui ld ing ourSTARTUP

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Get to know ourPRICING

$ 8 000 Last  year  profit

$ 12 000 Current  year  profit

$ 20 000 Next  year  profit

20  company  accounts 30  company  accounts 40  company  accounts

Unlimited  bandwidth Unlimited  bandwidth Unlimited  bandwidth

6  projects  run  at  once 16  projects  run  at  once 30  projects  run  at  once

Helpdesk  available  24/7 Helpdesk  available  24/7 Helpdesk  available  24/7

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Venture

DefinitionVenture  capital  (VC)  is  financial  capital  provided  to  early-­‐stage,  high-­‐potential,  

growth  startup  companies.  The  venture  capital  fund  earns  money  by  owning  equity  in  the  companies  it  invests  in,  which  usually  have  a  novel  technology  or  business  model  in  high  technology  industries,  such  as  biotechnology,  IT  and  software.

CAPITAL

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PORTFOLIO

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Our

LIVING  ROOM  REINVENTED2012

THE  FAMOUS  DEER  OF  PAPER  2014

HANGING  LAMPS  TOGETHER2010

FONTS  OF  THE  TOP2008

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OurCLIENTS

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Proje c t

RESOURCES

Elements Resources

Project  management $  100  000

Human  resources $  50  000

Finance $  30  000

Marketing $  7  000

Sales $  35  000

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Project

January February March April May June

A  timeline  is  a  way  of  displaying  a  list  of  events  in  chronological  order,  sometimes  described  as  a  project  artifact.  It  is  typically  a  graphic  design  showing  a  long  bar  labelled  with  dates  alongside  itself  and  usually  events  labelled  on  points  where  they  would  have  happened

TIMELINES

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Analysis

• Languages  not  supported  • Android  without  push  notifications  • API  not  present

•Worldwide  market  at  our  disposal  • Progress  reports  with  no  limits  •Mobile  first  approach  • Funding  possible

• Competition  not  strong  • Technology  done  in  the  best  way  • People  from  the  best  companies  • Sales  making  progress    • Followers  all  the  time  

• Big  players  might  enter  the  market  • Search  as  most  important  channel  of  revenue  • Buying  process  without  analytics

STRENGHTS WEAKNESSES

OPPORTUNITIES THREATS

SWOT

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Review

Cultivating  and  helping  startups  to  know  the  importance  of  demo  videos  and  its  growing  demand.  The  Startup  Videos  shares  startup  video  reviews

Check  out  the  video  review  delivered  by  Eric  Bolld

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VIDEO