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History an future expansion in The European Gambling Market. Global economic and regulatory impact of gaming interests based in Europe. By General Director Atle Hamar.
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NAGRA 2014Atle Hamar – General Director
European gambling market
This is what we had to choose from when I grew old enough to gamble
This is what we are facing now
The European gambling market
Gross win: Stakes, Less prizes but including Bonuses
Gross Win by regional 2013
Gross win by game category 2013
Denmark Norway
Two countries – two directions
Social gaming - is this the regulators’ biggest challengein the future?
Our future
It is a game – with freemium access– with symbolic rewards– played via an established distribution
network account – that uses the social graph for
promotion, retention and gameplay Nicolas Aquilina
Definition of social games
So what is the
problem here?
We intend to do something about it
15www.lottstift.no
Action plan against problem gambling
2013 – 2015
• Games assessed as most problematic are regulated stricter than games with lower risk for developing gambling problems among vulnerable groups
We regulate games so that as few as possible develop gambling problems
• Two approaches when there is high risk: – Change characteristics of the game– Implement tools for responsible
gambling
• No games or regulation are introdused without considering the impact of problem gambling
Two approaches
• Action plan to prevent problem gambling• National helpline• Registered gambling on most kind of
gambling• Personal players card on all games offered
by the monopoly Norsk Tipping – including IVTs
• Spending limits• Payment ban on online gambling
Measures to prevent problem gambling
VLTs have stake limits set by both the authorities and the gambler. In addition there are
- mandatory loss limits- mandatory break after one hour- permanent exclusion - maximum stake- maximum price- cash less (player use player account through the player card)
Use of regulation tools
The future – the way we see it