I n t r o d u c t i o n

Election Campaign Means “To win human and human’s heart”It will absorb of basic tools i.e. Outdoor, Online, Electronic and Public Relation, which are latest in trend for campaigning. It also absorb of our message quality i.e. Short, Clear and Persuade.

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O b j e c t i v e s1. Good Governance2. Remove Corruption3. Political Superpower4. National Issues5. Development

(a) Human (b) Economic (c) Educational (d) Geographic6. Create Atmosphere by considering PM Candidate Image7. Increasing Employment and Remove Unemployment8. Timing and Techniques of Canvassing

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9. Crisis Management of Time limit10. Health Centre11.Opponents :

(a) Trying to make him make mistake (b) Frustrate Opponents(c) Bring out negative change in Image

12.Geographic Ethos(a) Openness (b) Loyalty (c) Sensitiveness (d)

Consistency (e) Ingenious (f) Integrity

13.Young India (a) Youths Mood (b) Youths Development (c) Skill Development

(d) Youths Sentiments (e) Educational Empowerment

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14.Human Scale(a) Basic Needs – Roti, Kapda, Makan (b) Process of Development (c) Operations for Development (d) Classifications of human needs

15.Common men Mood16.Develop Candidates Image – Make sudden shocking

change in image.17.Create Atmosphere before candidates Announce18.We will announce the agenda of next 5 years in this

campaign, so that we can increase our chance of victory in 2014th and 2019th elections with less effort.

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C o n t a c t R e s o u r c e s

a. Leaflets Handoutb. Door to Door Campaignc. Auto Rickshaw (Back)d. Hoardings, Posters & Banners at key Locationse. Social Rally and Road Showf. Campaign Vang. News Papers Ads and Interview

Outdoor Campaign -

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a. Bulk E-mailersb. Social Media Page Create, Develop and Operatec. Bulk SMS on Mobiled. Web Site Develop and Operate

Onl ine Campaign -

a. Television Ads and Interview (Local and Cable)b. Campaign Through Radioc. Prepare and Develop Cinema Slides in Multiplex

Elect ronic Media -

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a. Media Interactionb. Develop Speeches and Slogansc. Organize Press Conferencesd. Make over Image of Candidate

Publ ic Re la t ion -8