Storytelling Archetypes of a Good Story

Archetypes

•  Monomyth •  Narrative •  Discovery •  Passion and Lecture •  Detective Story •  Alarmbells

Monomyth

1: the hero is called

2: he refuses the call

3: he hesitates

4: he takes the journey

5: he has problems (tests)

6: supernatural forces and a mentor

7: the tough call

8: big problems. Does not look good

9: he transforms and succeeds

10: does not want to return to his old life

11: well he returns

12: into a new life

13: and he shares his learnings

Narrative

–  Identify the topic –  Analyse –  Conflicts, barriers –  Change the target –  execution –  Next step

Discovery

–  Banal situation. –  Stumbled over the topic –  Fell in love with the topic

Passion and Lecture

–  There is something you have a clear opinion twds. –  Explain –  Clue clue clue. conclusion –  Be sound not emotional

Detective Story

–  Started with being interested, turned into curiousity, brought you to discoveries you did not expect.

Alarmbells

•  What will happen if nothing happens –  Alert –  Facts –  Trends vs Visions

•  Be aware: pressure causes counter pressure