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5 Effective Techniques for Speakers to employ during a to employ during a to employ during a to employ during a Speaking Engagement Speaking Engagement Speaking Engagement Speaking Engagement Susanne Petersson @SusannePresents @SusannePresents @SusannePresents @SusannePresents

5 Effective Techniques for Speakers and Presenters - Susanne Petersson

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5 Effective

Techniques for Speakers

to employ during a to employ during a to employ during a to employ during a

Speaking EngagementSpeaking EngagementSpeaking EngagementSpeaking Engagement

Susanne Petersson

@SusannePresents@SusannePresents@SusannePresents@SusannePresents

As a skilled speaker, you are familiar with fundamentals,so –

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Let’s focus on Speaking events where

� You are one of a series of speakers,

such as at a conference

� You are a member of

a presentation team

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Have you experienced Speaking

� When you must modify your subject

matter at a moment’s notice?

� As your audience

regularly changes?

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Such is a typical day for a City

TourGuide !

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As with all Speaking Engagements

You are a You are a You are a You are a

sales person sales person sales person sales person

promoting promoting promoting promoting

a producta producta producta product!!!!

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Every interaction Every interaction Every interaction Every interaction

counts counts counts counts –––– people people people people

are always are always are always are always

watchingwatchingwatchingwatching!!!!

To Enhance Your

Effectiveness

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Incorporate these Tools

1)1)1)1) Gain credibilityGain credibilityGain credibilityGain credibility

2)2)2)2) Use conversational styleUse conversational styleUse conversational styleUse conversational style

3)3)3)3) Be graciousBe graciousBe graciousBe gracious

4)4)4)4) Build smooth transitionsBuild smooth transitionsBuild smooth transitionsBuild smooth transitions

5)5)5)5) Expand your knowledgeExpand your knowledgeExpand your knowledgeExpand your knowledge

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Technique #1

Gain Credibility

1) Gain credibility

� Greet everyone!

� Speak with individuals

and small groups as

you are able

� Make an effort – it

doesn’t go unnoticed!

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1) Gain credibility

� Be animated

� Show confidence!

Buses – like conference rooms – hold large audiences

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1) Gain credibility

� Know when to stop talking

� Permit audiences to

enjoy unique moments

� Allow brief interruptions,

distractions to run their

course

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Technique #2

Use Conversational Style

2) Use conversational style

� Talk to the audience – not at them..

� Draw audience into your subject matter

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2) Use conversational style

� Be open to adjust with

audience interest,

expectation

� Balance stories with facts

and figures

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Technique #3

Be Gracious

3) Be gracious

� Toward your audience

� Thank them!

� Listen to queries with

interest

� Provide time for them

to enjoy highlights

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3) Be gracious

� Toward the competition

� Be open and friendly!

� Politely redirect a person

with a mistaken ticket

� Allow an unintentional

entrant 1 stop

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3) Be gracious

� Toward your subject matter

� Keep opinions about style

and names to yourself

� Redirect any negative

commentary – highlight

the positives!

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Technique #4

Build Smooth Transitions

4) Build smooth transitions

� After a competent speaker

� Be supportive

� Reaffirm the audience

learned valuable information

� Transition the audience to

your style and subject matter

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4) Build smooth transitions

� After a spectacular

speaker!

� Remain positive

� Acknowledge the

audience’s enthusiasm

� Transition audience to your style, subject

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4) Build smooth transitions

� After a failed introduction

from previous speaker

� Remain positive

� Sell your talk as engaging

and informative

� Transition audience to your style, subject

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4) Build smooth transitions

� Introduce the upcoming speaker with

sincerity

� Show enthusiasm

� Introduce them by name

� Appraise next speaker of any

pertinent information

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Technique #5

Expand Your Knowledge

5) Expand your knowledge

� Look at your subject through a new lens

� Be a tourist for a day!

� Remain informed of

current events, trends

� Incorporate relevant

ideas into your talks

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5) Expand your knowledge

� Detours are inevitable:

� Traffic, construction

� Filming locations

� Parades, protests

� Accept circumstances

in a positive light

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5) Expand your knowledge

� Prepare general stories that fit any place

in your talk – you may need them:

� Delays at scheduled

stops, or during setup

� Weather conditions

that obstruct sites

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5) Expand your knowledge

� Have a few versions of the main

stories, anecdotes, and facts

Brief – Standard – Detailed

� Adjust the level of detail to the

time allotted

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5) Expand your knowledge

� Know facts about other

interesting locations

and topics

� Smoothly incorporate

relevant points as

detours occur

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Benefits of Incorporating

these Tools

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You benefit with each talk

� Boost your spontaneity during

presentations

� Eagerly share your expertise,

inspire others

� Readily navigate unforeseen

detours and other changes

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Audiences benefit as You

� Appear prepared and knowledgeable

� Connect information in a

logical sequence

� Convey an approachable

demeanor as interact

with ease

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Enhance your Effectiveness

1) Gain credibility

2) Use conversational style

3) Be gracious

4) Build smooth transitions

5) Expand your knowledge

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My Background

I recognized the value of these skills while

presenting Chicago city tours atop a

double-decker bus

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Incorporate these 5

techniques to enhance your

live or virtual engagement

Photos taken while applying technique #5

5 Effective

Techniques for Speakers

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Susanne Petersson

@SusannePresents@SusannePresents@SusannePresents@SusannePresents