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#social360 &
immersive journalism
sarahjones
@virtualsarahj
How do you want an audience to experience a
story?
Do I want to connect to the story?
Do I want the audience to experience it?
Are they getting something else that they can’t get in a
linear narrative?
COMPANY DATE TITLE DURATION
Gabo Arora & Chris Milk 1.09.15 Waves of Grace 9.54
Gabo Arora & Chris Milk 23.01.15 Clouds of Sidra 8.34
Vice News 23.01.15 Millions March NYC 8.24
New York Times 5.11.15 The Displaced 11.08
New York Times 20.11.15 Vigils in Paris 5.12
ABC News 22.12.15 New York City Holiday Cheer 4.07
ABC News 9.12.15 Inside North Korea 8.48
Sky News 19.11.15 Migrant Crisis 4.06
ABC News 16.09.15 Inside Syria 5.38
RYOT 28.05.15 Nepal Earthquake Aftermath 4:02
RYOT 11.12.15 Growing Up Girl: A Day in the Life of a Young Girl on the Border of Tanzania
4:20
RYOT+ AP 6.11.15 Seeking Home 5:34
“I didn't really pay much attention to the reporter”
“Reporter led meant you can't explore as much. You
find your own way in character led meaning you
can potentially watch it over and over”
“I didn't feel as free as in the other ones”.
“the only part I did not appreciate was the fact that the characters felt visually close and invading my personal space.”“the only part I did not appreciate was the fact that the characters felt visually close and invading my personal space.”
“the only part I did not appreciate was the fact that the characters felt visually close and invading my personal space.”
48 hours• 13,664 people• 4,300 views• 13th most watched Facebook
video
74% : add
value to the
story
70% : changed understandi
ng
83% want
audio on social360
84% would
watch for more than a minute
70% : changed
understanding
84% woul
d watc
h again
sarahjones
@virtualsarahj