Micro, not macro: Resisting one-size-fits-all engagement metrics

Chase DavisThe New York Times

@chasedavis

Interactive News WTF?

Obligatory pyramid metaphor

Fame and moneylive here!

We liveway

downhere

Site-level metrics

Content type metrics

Application-level metrics

We’re watching you.

GO MIZZOU!

Listy

Bahhhhhhhring.

Here there be unicorns.

Thanks!

Chase DavisThe New York Times

@chasedavis