Carrier in Media, Dr Ashok Kumar, Assistant professor, IMC&MT, KUK

CAREER IN MEDIA

Ashok SharmaAssistant ProfessorInstitute of Mass Communication & Media TechnologyKurukshetra University, KurukshetraEmail- [email protected] [email protected]

We createprofessionals

with social commitment

What papa wants to make you? • Medical• Engineering• Civil Services• Army• Banking• Teaching• Many others......

Dr. Ashok Sharma, Assistant Professor, IMC&MT, KUK

Forms of Media• Print Media• Electronic Media• Advertising Media• Multi Media• News Media• Social Media• FilmsSome other ......


Fields That Includes Journalism

Mushrooming News & Entertainment Channels, films, Radio,TV, Newspaper, Magazine, Internet & New Media


Why We do Journalism?• Creative Satisfaction• Meeting Interesting People• Visit all Kind of Places• Decent Income• Recognition for What one does?• A position to Influence things


Career in Print Media• If you dream of making qualitative change in peoples life,

bringing into light the dark side of the society. • Have the patience to get along with

politicians,bureaurcats,criminals and desperate to get some ready to rush to work at odd hours, do night shifts

• Journalism is one of the best career to pursue.


Area of work in print media • 4000 small, medium and large newspaper and magazine across the country are registered with RNI

• Reporting ?• Editing ?• Freelancing ?• Writing column ?• Writing comments?• Drawing cartoons ?• Working as an Artist


Remuneration• As per government directive ---------• Rs 5500-9000 – Reporter & Senior reporters• Rs 5000 to 10500 Chief reporters & sub editors• Rs 7500 to 12000 for editors • Entry lavel Now Rs 8000-12000


Getting the first career Break• Newspaper group• News agencies• Magazines & Journals• Indian information Services• In house Publication• Website


Career in Advertising & Publicity • Advertising and publicity are means of informing as well

as influencing the general public to buy products or services through visual or oral messages.

• 250000 people are presently working in the advertising and publicity industry.


Career options• Media planning & Buying(i) Media Planners(ii) Media BuyerAccount ServicesCreative Department(i) Copy writers(ii) Visualizers

ResearchAnnouncing


Career options• Advertising & Publicity agencies• Advertising department in private & Public sector• Advertising section of newspapers• Journals• Magazines• Commercial section of Radio & Television• Market Research• Client Servicing • Corporate Advertisement departments • Internet Based companies


Remunerations• 10000-25000 Initial level


Career in Television• Fast grooming sector in Media Industry• 800+ Channels are available• Demand of Man Power


Area of Work in Television• Programming • Production• Promotion• News Reporting• News producing• News Videography• Sportscasting• Weather forecasting• Anchoring• Management• Sales


Jobs in Television Industry

• Two Types of Jobs• On Screen+ Off Screen• Editorial Department(i) Script Writer(ii) Rundown producer(iii) Assistant Producer(iv) Input editor(v) Output editor(vi) Assignment editor(vii) Reporters(viii) Trainee reporters


Technical Jobs in TV Industry• Cameraman• Light man• Graphic designers• Floor Manager• Production Manger• Production Assistant• Video editorsome other .....


what you have to do ?• Gain work experience• Seek part time opportunities with independent production companies

• Participate in drama club-directing, acting or technical crew

• Develop excellent writing, reporting & editing skills

• Volunteer to announce sports & others events organized in your department

• Study- Political Science, Economics, Sociology or different other fields


Employer• Major News channels• Commercial Broadcasting stations• Public Television Stations• Private production Companies• Government & Business corporations


Remunerations• Initial Level 10000-20000


Career in Radio Broadcasting• News• Programming• Production• Promotion• Management• Announcing• Sales


Employer• Public Broadcaster• National networks• State of regional networks• Major medium and small market stations• Community Radio Stations


what you have to do ?• Gain campus or local radio station experience• Secure internship• Host music programming for parties & Social events

• Coordinate program and promote musical events• Gain performance experience through music, drama of public speaking

• Create a demonstration tape to be used as sample of vocal and speaking talent.


Career in New Media• Internet journalism• Content Writing• Web casting• Web design & development• Website Maintenance• Management• Administration • Handling Social Media of a people & organization


Employer• Internet Based companies• Large corporations• Media Organization • College & Universities• Companies specialize in web casting service &

Technology


what you have to do ?• Gain expertise in computer and Internet Technology• Learn journalism & How to use in a website• Get internship in a News Portals• Enhance your skills according to the requirement of this

profession


Career in Films

• Highly innovative and versatile field• No matter how long you spend in the industry• You will find yourself doing something new• Learning something different- a different story,

program,with new twist• Daily soap is different from News & Current affairs• Variety of program give you energy in long erratic hours


Jobs in film industry• Director• Floor manager• Music composer• Production Manager• Researcher• Script writer• Camera Person• Video tape editor• Visual mixer• Production Assistant


Work Activities in films• Generating & Researching program ideas, selling these, finding & Interviewing contributors.

• Researching stories, archive material & music• Writing Scripts• Location interviewing• Editing recorded material• Attending planning meeting• Solving production problem• Responding to viewers & listeners comments


Career in Printing Technology

• Print communication is one the strongest & powerful media of Mass Communication

• Books, newspapers, magazine comes to mind when we think about printed products

• " Books live longer than author himself" print is power

• Go ahead......


Jobs in printing technology• Publishing houses under centre and state government• Printing presses under central and state government• Commercial Printing presses offset, Flexography, Gravure

and Screen printing• Publication house in private sector• Pre press solution for printing industry• Designing & digital printing


Jobs in printing• Security printing• Software solution for print industry• Electronic publishing• Color management solutions• Packaging• Print finishing & converting• Matching manufacturing/ Services• Marketing, management executive• Research & Development• Total quality control


Remunerations• Rs 20000-22000 per month


Jobs in Animation & Multimedia • Ad Agencies • Graphic design studio• Print Publishing Houses• TV& Multi Media production• E Learning companies• Website development• Web design studio


Media Courses offered by IMC&MT, KUK


Under graduate courses• B.A. (Mass Communication) • B. Tech. (Printing, Graphics and Packaging)

Five years integrated courses• Five years Integrated course in Multimedia (B.Sc. & M.Sc.)• Five years integrated course in Graphhics & Animation (B.Sc. & M.Sc.)• Post Graduate Courses• M.Sc. (Mass Communication)• M.Sc. (Electronic Media) • M.A. (Journalism & Mass Communication)• PG Diploma in Graphics & Animation

Research courses• M.Phil. (Journalism and Mass Communicaion)• Ph.D. (Journalism and Mass Communication)

• Thanks & Best of Luck for a good time in the Institute.


News & Politics

Carrier in Media, Dr Ashok Kumar, Assistant professor, IMC&MT, KUK