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How to Builda Successful Taxi App
A MarketplaceAny taxi app is a Marketplaces that offer great ways for
consumer and buyers to connect with eachother. Points
discussed here will also be equally applicable for any
marketplace including e-commerce or any platform where
consumers and sellers connect with each other
Taxi Aggregators
Major Players
Hailo
Easy
Lyft
Uber
Solving a problem thatimpacts millions of people
Global issue of finding cars at the right place, on the right time
Uber Valuation
Recently raised $12.5 billion at an implied valuation of $66 billion
Uber Got it Right !Launched in 2010 in San Francisco, a city of tech
savvy people
Sponsored tech events and provided free rides to
attendees
The first drivers on the platform came through cold
calling
Early adopters became advocates for Uber by
spreading word of mouth on blogs, social media and
every other way possible
Provided jobs to people out of work
Uber's Growth Engine
Intense
CitybyCity
Launches
Word of
Mouth
Wow
Experience
Free Rides
Experimentations by Uber
On-demand Uber Ice Cream
On-demand roses for Valentine’s day
On-demand barbecue in Texas
UberCHOPPER helicopter rides to the Hamptons
Partnership with the NFL Players Association to
promote safe rides for NFL players
Behind The ScenesTechnology
How It Works
Step 1 : Request a cab
Step 2 : Matching
Step 3 : Ride
Step 4 : Payment & Rating
Key Partners
Customers
Drivers
Payment Processors
Map API Providers
Investors
The Uber iOS app uses the CoreLocation framework
to geo-locate a user’s device
Geo-location for the Android version of the Uber app
was implemented using Google’s Location APIs
Geo-Location
Point-to-point directions on a map are displayed
using MapKit for iOS app
Android routes and directions are made possible
with Google Maps Android API v2
Route
To implement push notifications in the iOS app, Uber
uses Apple Push Notifications Service, and Google
Cloud Messaging service (GCM) in the Android app
Notifications
Uber partnered with 'Braintree' to accept card payments
(PayPal bought Braintree in 2013 for $800 million)
Payments
Real time dispatch systems : Node.js & Redis
Business Logic : Python, MySQL and Mongo
Demand and supply prediction : Python
iPhone and Android Apps : Objective-C and Java
Coding
Business Model
Key Activities
Product Development and Management
Marketing & Customer Acquisition
Hiring Drivers
Managing Driver Payouts
Customer Support
Value Proposition
Customers :
Minimum Waiting Time
Lesser Prices Than Normal Taxi Fares
Cashless Ride
Can see the ETA and Track The Cab
Value Proposition
Drivers
Additional Source of Income
Flexible Working Schedule
Easy Payment Procedures
Cost Structure
Technological Infrastructure
Employee Salaries
Launch and Marketing Expenses
Revenue Structure
Car Rides on per km/miles basis
Surge Pricing
Variants (SUVs, VIP, Rideshare, Cargo etc.)
Features
Smooth Registration Process
Real Time Tracking
Auto Payment
Driver Profile and Rating
Accept or Reject Requests
Analytics and
Payment Tracking
Chat Functionality
Save favourite Address
Multi Language Support
Additional Payment
Gateways
Advance Booking
Referral Codes
Must Have Good to Have
FAQsHow much does an app like Uber cost?
The business model
Features
Platform considered for the development
The ans. depends on following points
Which platform should I choose to build a taxi app?
FAQs
iOS Android
How does the development process work?
FAQs
Our Process
Analysis
Wireframes UX Design Development
TestingDeployment
Virality
What are the opportunitiesfor startups ?
Few ways to differentiate yourself from other players
Reduced waiting time
Availability for users to choose drivers
Cheaper surge rates
More transparency in user's data handling
Reservation Functionality
Safety
Thank You !Have a great ride...
SUCCESSFULLY WORKED WITH 200+ APPS
A NYC BASED APP ANDWEB DEVELOPMENT STUDIO
ABOUT THE SPEAKER
AYUSH JAINCEO & CO-FOUNDER
CALL ME: +1 408 786 5974
EMAIL ME: [email protected]
VISIT US@ WWW.MINDBOWSER.COM
