Mobile application development

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WEB AND MOBILE APPLICATION DEVELOPMENT FOR YOU AND YOUR BUSINESS

This article gives an overview on the latest web applications which work along with mobile

application development to cater to the needs of an effective business strategy and its advantages to

you as a business house.

Mobile phones have become as very important part of our life. Given the penetration of mobile

phones, it is going to be the single most important game-changer on how businesses will operate in

times to come. Mobile devices have become a tremendous source of communication, entertainment,

information and now they can be put to innovative use in order to conduct business. Building a

website which is responsive and which opens comfortable on any mobile or hand-held devices is

order of the day. Web applications are now conceived and designed in a way to work in conjunction

with mobile apps development for a conjectured long-term success.

ABOUT MOBILE APPLICATION DEVELOPMENT – WHAT IS IT?

A mobile app is a software application designed to function on mobile phone and other hand-held devices. A vast majority of mobile devices now operate on Android platform followed by Windows OS and iOS for Apple devices. Blackberry, which was a de facto standard for enterprise users, has fallen way behind and there are simply no takers for BB anymore. Thus, it is the android apps development which is in the middle of lot of action.

Android apps development is considered an exciting area to operate also because of availability of cheaper phones based on Android. Today, a decent smart phone is available in the sub-4k category, making it easier for enterprises to switch their employees on such phones and then run innovative applications for business management. In fact, the latest web application development strategies lean towards an idea called "mobile first". Organized businesses nowadays opt for an app that can respond to mobile devices first before proceeding to a legitimate web application because of sudden increase in usage of internet on mobile phones. The sudden surge in TV commercials of a ‘Flipkart’ and ‘OLX’ emphasizing the convenience of doing transactions on phones rather than a PC is a proof and in line with the current times.

This reinforcement of e-commerce sites on mobile phones based transactions is just the kick-off of transactions on mobile phones. There are a whole lot of non-monetary transactions which can be built around mobile devices in order to increase the efficiency and effectiveness of business operations. The technology really enables delivering business via mobile applications by developing many types of mobile compatible business applications. To quote an example, interesting work is being done in some of the civic bodies which utilizes mobile technologies to deliver transparent e-governance. In times to come, a citizen would be able to click a picture of a dirty ‘Sulabh Shochalaya’ and bring it to the notice of concerned officials and therefore demand better hygiene from the concerned government department.

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DEVELOPING MOBILE STRATEGY

There are following two main ways of providing various business solutions over mobile. These are follows.

1. Mobile Browser /WAP 2. Mobile Application

Mobile Browser /WAP: A Wireless Application Protocol (WAP) enabled website is one which opens within the limitations of a mobile screen. It is usually a trimmed down version of a regular website and opens in a regular browser of the phone. A WAP site or a mobile strategy built around a WAP site has had a limited run till now given the low data connection speed on the mobile phones. Off late, the scenario has changed a lot though a lot still has to happen to improve the experience which would change with the arrival of much awaited 4G services. This mobile site opens on all mobile phones irrespective of the OS installed. Mobile Application: These are applications which are directly downloaded from an online store or a website link and then installed on the mobile handset. These are built according to the operating system and a same application to work on different handsets needs additional re-working on the code and the framework. Mobile apps provide interactivity with the help of sensors like GPS. Currently, almost 90% of mobile apps market is covered by Google, Apple & Windows. The key differences are following:

1. A WAP site would need an always-on data connection, while an App works without an active data connection also.

2. The experience on an App is much more powerful than on a WAP site which has to keep in view the limited storage space, data connection speed and the size of the mobile screen.

3. Apps have notifications once an updated version is released thus maintaining close connectivity with the users of the App.

4. A Mobile App can handle usage related data in a much better way and can work with or without a regular data connection.

5. Because of the above points mCommerce is easier handled through a Mobile App. 6. Location based services can be made best use of through a mobile app. 7. A mobile app makes the user sticky to its application resulting in higher levels of

engagement with the users





HOW MOBILE APPLICATION WORKS

Mobile-first design is beyond a modern web application development strategy. It is the most important business strategy also. Mobile apps ensure a wide-ranging access to countless users. With portability as another factor, mobile apps also enable a continuous connectivity with users and customers.

Some time ago, we were only developing website application for use on a PC or computer. These days, web application are being developed for multi devices and multi uses. At the same time, many opportunities are now open to Android, iPhone application developer in market. Web based android applications development is ideal if you want your business to stay at the cutting edge.

Right now looking deep into the world of mobile based technologies, it can be said with confident that business can grow if it has the best feature enriched, responsive, easily downloadable business, web based mobile application that can help people to get the tasks done on the go.

Our organization, Saral Technomart Pvt. Ltd (www.saraltechnomart.com), is well certified, reputed and competent India based IT solutions company. We have been working in the area of web development and mobile application development for quite sometime now and we provide these services from India to worldwide customers. One such application which we have developed and that can provide amazing benefits to an organization through constant connectivity with employees is Nimboli (www.nimboli.in ). This application can do the following:

1. Location tracking 2. Employee Attendance 3. Work Reporting 4. Call/SMS log history

You can get more information about our products and service from our website www.saraltechnomart.com


http://www.saraltechnomart.com/

http://www.nimboli.in/