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In-App Purchase API
Webinar
Webinar Presenter
Devspace.hsenidmobile.com
5 steps to create a Telco Application
1.Order2.Promos3.Feedback4.Outlets
Telco APIs
SMS for messaging
USSDfor quick access
Locationfor locate places & people
Mobile Account for charging
Telco
Dev Space connects Developers to Telcos around the world
5 steps to create a Telco Application
Agenda
What is In App Purchasing?
How Can in app purchase help to grow your application revenue?
How does Dev Space In-App API work?
How to get the Developer Tool Kit
Coding session - Integrating In-App purchase to your application
Benefits from the In-App Purchasing API
1 Revenue source -A one-time buy
$ 0.99
You get to charge the user only 1 time!
Really is it enough for all your effort?
1 Revenue source -A one-time buy
$ 0.99
$ 1.99
$ 2.99
$ 1.99
Revenue source 2
Revenue source 3
Revenue source 4
Revenue source 1
In-App Purchase
1 Revenue source -A one-time buy
$ 0.99
$ 1.99
$ 2.99
$ 1.99
Buy coin packs
unlocking a feature
unlocking a feature 2
In-App Purchase
Multiple sources
of revenue
Smart Business Decision – Make the application free!
$ 0.99
More users would be willing to download your application
Most of the top grossing apps are almost free
How do these apps gain so much income?
Thanks to In-App Purchasing
Download the app for free
Enjoy the app for free
Pay after you become loyal
Business Model behind In-App Purchasing
The preferred payment method in Mobile payment,
Credit card ->
Mobile account ->
Use In-App Purchase API to enable mobile account payments in your Android App
Traditional In-App Purchase APIs Have Only Support for Credit Cards
20%
80%
- Purchases that disappear afterconsumption.
- Can Re-Purchase
Examples• Virtual Currency in a Game• Gems, Food Items in a GameUse In-App Purchase API to enable mobile account payments in your
Android App
Types of In-App Purchases
Consumables Entitlements- Need to Purchase Only Once- Available for Ever
Examples• Feature Unlocking • Upgrading Trial Version to Pro• Issues of a Magazine
In-App Purchase in action
Iap-Android-SDK
Your Android App
Telco Android App Store
In-app
request
In-app
request
In-app
request
In App Server
Inapp
Resp
Increase the conversion rate of free users to paying customers
Target a wider market – Eg:-Teenagers who don’t own credit cards, people who are reluctant to expose credit cards info
Offer a compelling and convenient experience
Maximize revenue potential
Benefits of In-App Purchase with Mobile Account
Developer Telco
Increase mobile payments done with mobile account
Ability to increase conversions from lead to sale
Enabling CaaS Calls to Android apps as well
http://DevSpace.hSenidMobile.com/
Check In-App Purchase APIs in Dev Space
Live Q&A Session
You can type in your questions Limited number of questions could be answered
Answers to the remaining questions will be e-mailed to you later
For more information
www.hsenidmobile.com
© 2014 hSenid Mobile. All rights reserved. Unauthorized usage of any material on this presentation without the explicit permission of hSenid Mobile is prohibited.
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