Content Marketing that Appeals to a M O bile Audience

Craft Your Mobile Content Marketing Strategy

Mobile has taken off in the last few years to become a dominant force for both businesses and customers who are searching for information and making purchases. Even though you might have a great suite of articles on your website, not all of these are reaching this audience unless they are tailored to this very unique platform.

eMarketer reports that 85.9 billion local mobile searches are most likely to exceed the 84 billion searches on a desktop computer this year.

1973 1983 1995 Now

Communication MILESTONES

Because smart devices are

viewed differently than on a

computer it’s important not to

miss out on this growing market

and adjust your format

accordingly.

Here are a few steps you can

take in order to reach a wider

mobile audience with your

content marketing...

Stay Consistent With Your Brand

Image

With the use of mobile design and templates you

can easily create a website that matches what

people see on a computer in an easy to

recognize mobile format.

Create mobile-friendly content

your audience will love

If your niche is more text-driven,

incorporate professional and eye catching

images that will capture their attention.

Finally, Focus on your

Call-To-Action

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