B UEBIRD AWARD

2016

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BLUEBIRD AWARD 2016

The Bluebird Award is an annual mobilegame & application contest hosted byBluebird Joint Stock Company & partners.In 2015, Bluebird Award season 1 origanizedby Vietnam Television and Bluebird JointStock Company was known as the biggestmobile game contest in Vietnam.A CONTEST IS SET TOTAKE VIETNAMESE MOBILEDEVELOPERSGOGLOBALIts purpose is to discover and encourageindividuals and groups who develop mobilegames in Vietnam. We are seeking gamesand apps that are innovative creations,entertaining, and educational. Our vision is tocontribute to mobile game industry in Vietnamand bring our Vietnam-­made games tointernational market.

PARTNERS & SPONSORS

Partners & Sponsors Media Partners

We would like to give special thanks to…

CONTEST FLOW

The Bluebird Award was officially launched.The registration was opened from May 5th to September 5th.There were several workshops organized during these time (relevant to contest, technic & marketing)

The examiner council evaluated the entries through the criterias below For game: UI/UX | Gameplay | Sound | InnovativeFor App: UI/UX | Usefulness | Performance | Innovative

TOP 40 entries were scored and voted by Coach council by presentation. They choosen TOP 10 into Final round.

The coaches’ve supported TOP 10 entries to upgrade their products.TOP 10 entries were ranked by total of [Active User] on Googleplay and Appstore.

PRE-­LIMINARY

LAUNCHCONTEST

MIDDLE ROUND

FINALROUND

May 5th

Sep 5th

Oct 1st

Oct 24th

Registration

Submission

Store upload

Voting

Pitching & Scoring

Coaching

Ranking

Result announcement

DEMOGRAPHIC DATA

155GAMEs

53APPs108

Teams71

Indie Devs

Ha Noi

Tp HCM

Binh Duong

Hai Duong

Can Tho

Tien Giang

Long An

Bac Lieu

Da Nang

Hung Yen

Dong Nai

Thai Nguyen

HUE

Dong Thap

Lam Dong

THE HIGHLIGHTS

300 ATTENDEESat all our

workshops. Two workshopswere organized in Hanoi andthe least one was organizedin HCMcity

208 GAM E S & A P P S

Including 155 Games and 53Apps. And the contestants comefrom 15 provinces and cities inVietnam

10,000

Bluebird Award 2016 was presented in the all of events relevant to mobilegame and app case in: Mobile Day(Hanoi, HCM);; Google IO Extended;;Hanoi Google Cloud Platform, HanoiGlobal Game Jam 2016. And thereare approximately:

Participantsin totally

03 05&Workshops Bluebird BOX

02 02&VN Mobileday VN Google event 11,481

is the number of the averagetotal reach (weekly) on theBluebird Award’s Fanpage

5000The Bluebird Award 2016 has been presented on nearly 50 Facebookgroups. It outreach mobile developer community through online media(email, press, website, fanpage) or offline (event).And the minimal number ofdeveloper know thecontest directly is approximately:

THE ACTIVITES

MobileDay in HCMGoogle I/O Extended

Gaming tournament

Google I/O ExtendedBluebird BOX

Workshop TOP40 announcement

Bluebird BOX

THE WORKSHOPS

PITCHING <The middle round>

COACHING<The final round>

TOP 10 entries were coached by Experts (come from Vietnamese big studio)

TOP 10 Games & Apps -­ Bluebird Award 2016

AWARD CEREMONY

10 Potential PrizesHonoring within Startup Festival

Held by VTV6, Bluebird Award & TFI

02 Winner of BBA 2016Honoring within Startup Festival

Held by VTV6, Bluebird Award & TFI

The 02 winner will get:* 50,000,000 vnd * Trip to Google’s head office* Tango * $10,000 Google Cloud Credit

Sponsored by GOOGLE DIVMOB

VNG GREPGAME

10 Trips to Google SEA office (Potential)Sponsored by HIP

Prizes to BBA Gaming tournamentSponsored by EWAY HIKER GAME

40 VTC advance courses (TOP40)Sponsored by VTCA

40 Fshare VIP accounts (TOP40)Sponsored by FPT-­ TELECOM

THE WINNERS

WINNER of GAME

MYSTERIOUS STONE

Mysterious stone – A puzzle game withimpressive graphics. This game is inspired by theancient stones and developed withing 3 monthsby Mysterious group -­ under the Fly Studio(established in Ho Chi Minh City within 2016)

WINNER of APPLICATION

SUGE DICT

Japanese & Vietnamese dictionary app withmany features and enhancements. The author ofthis app is group of Vietnamese students (5members) came from Japanese & Vietnamesedepartment (Hanoi University of Technology). It’sbased on the actual needs and team havecreated useful products and bring more value toJapanese usage community in Vietnam. This’stheir first product.

50,000,000vnd

A Trip to Google’s Office in Silicon Valey

A Tango device

$10,000Google Cloud

Credit

PRIZEs

PROMOTION & PUBLICATION

PRESS COVERAGE

CONTACT

bluebirdaward bbg.com.vn contact@bbg.com.vn 09 04 953 962 016 99 799 019

THANK YOU &

SEE YOU IN THE BLUEBIRD AWARD 2017