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[email protected] @InMobi www.inmobi.com / / 67% Ad impressions on InMobi network in Asia Pacific are on mobile apps. Apple iPhone Apple iPad Samsung SM-N900T Samsung GT-I9300 Samsung GT-N7100 ASIA PACIFIC MARKET OVERVIEW Handset Share Of Impressions Manufacturer’s Share Of Impressions 79.1% 13.0% Tablets and Connected Devices Smartphones Mobile App 33% 32% 6% 2% 2% 4% 1% 19% +0.4 - 1.4 Others 55.5% 33.5% 3.9% iOS Nokia OS Android -1.3 - 0.3 + 0.8 7.9% Feature Phones +1.0 25.6% 1.0% 7.2% Top Countries by Region Device Share Of Impressions -0.3 -1.0 +1.4 +0.4 +0.4 +0.2 -0.0 +4.0 CHINA 18.9% INDIA 24.7% FASTEST GROWTH #1 1.4% 1.1% SOUTH KOREA 12.1% OS Share Of Impressions OS Share Of Impressions Q4 2014 Q4 2014 Since Q3 2014 Since Q3 2014 + - Percentage point change since Q3 2014 + - Percentage point change since Q3 2014 Q4 2014 Q3 2014 Q4 2014 vs Q3 2014 33% Ad impressions on InMobi network in Asia Pacific are on mobile websites. Mobile Web

APAC Q4 2014 InMobi Network Research

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Page 1: APAC Q4 2014 InMobi Network Research

[email protected] @InMobiwww.inmobi.com / /

67%Ad impressions onInMobi networkin Asia Pacific are on mobile apps.

Apple iPhone

Apple iPad

Samsung SM-N900T

Samsung GT-I9300

Samsung GT-N7100

ASIA PACIFIC MARKET OVERVIEW

Handset Share Of Impressions Manufacturer’s Share Of Impressions

79.1% 13.0%

Tablets andConnected Devices

Smartphones

Mobile App

33% 32% 6%2%2%4%

1% 19%

+0.4 - 1.4

Oth

ers

55.5% 33.5% 3.9%iOS Nokia OSAndroid

-1.3 - 0.3+ 0.8

7.9%

FeaturePhones

+1.0

25.6%

1.0%

7.2%

Top Countries by Region

Device Share Of Impressions

-0.3 -1.0 +1.4 +0.4 +0.4 +0.2 -0.0 +4.0

CHINA18.9%

INDIA24.7%

FASTESTGROWTH #1

1.4%

1.1%

SOUTH KOREA12.1%

OS Share Of ImpressionsOS Share Of Impressions

Q4 2014

Q4 2014 Since Q3 2014

Since Q3 2014

+ - Percentage point change since Q3 2014

+ - Percentage point change since Q3 2014Q4 2014 Q3 2014

Q4 2014 vs Q3 2014

33%Ad impressions onInMobi networkin Asia Pacific are on mobile websites.

Mobile Web