Why should I have a Mobile App
Why should I have a Mobile AppFor My BusinessBy:Suntech Applications
Fast ResultMobile apps provide a much faster alternative than mobile web browsing. Web browsing requires a user to launch a web browser, enter a URL and wait for the site to load (providing there is adequate reception), whereas it only takes a second to launch a mobile app because the majority of the information is stored in the application itself making it possible to function offline.
Brand Visibility IncreasesMobile apps reinforce your brand by increasing your visibility. An app gives a business more presence on a phone than a browser bookmark does because it is always visible on the phone?s screen. This helps build loyalty with customers because your business is in front of them at all times.
It boosts interestWhen you develop an app, it gives you an easy way to showcase your products or services to your customers and prospective customers. Whenever they want, they can just use it as a one-stop point to get all the info they need.
It enhances engagementMost shoppers cannot resist the temptation of a good deal or a great discount, especially when one stares at their face. And this is exactly what you can do with your mobile app.
Apps reduce costsApps reduce costs of SMS messages and paper newsletters. They simplify communications by securely, instantly and directly messaging customers. Apps reduce staff workload by information requests and phone calls.
Boost ProfitsWhen Dominos Pizza created a mobile app for ordering delivery or in-store pickup of their food, they saw an ecommerce rise of28 percentin half-year pre-tax profitsin the UK alone. And I know Id rather use their app than actually call the store.
Other BenefitsIf these points havent solidified in your brain the necessity of a mobile app, there are still more reasons to consider adopting a mobile app strategy toencourage more customer engagementand satisfaction.Inform users of new products and offersStand out from the competitionReach out to younger demographicsSync users email and social media accounts
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