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Creation - Innovation & Technology INSEEC 2013 An immersive experience to promote outdoor shoes with GPS integrated Idea: Make people test the product by an immersive experience in foreign countries. Allowing them to discover new lands without getting lost, thanks to a system of vibration, similar to the one included in the shoes Technology: Sensitive floor + Kinect + Projectors On the empty shop front of Selfridges. Images are created thanks to a video mapping software + projectors
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