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VISUAL CONTENT MARKETING 7 IDEAS

Visual Content - 7 IDEAS

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Use efficient content strategy and engage with your public, emotionally.

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Page 1: Visual Content - 7 IDEAS

VISUAL CONTENT MARKETING

7 IDEAS

Page 2: Visual Content - 7 IDEAS

Brands need to inspire people and make them aspire to what you sell.

Page 3: Visual Content - 7 IDEAS

The value of an infographic 1

Page 4: Visual Content - 7 IDEAS

Coca-Cola uses its Pinterest channel to share infographics and share priceless information about the brand and engage with its followers.

COCA-COLA

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Inspire people2

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DOVE

Dove consistently executes successful inspiring ad campaigns through the use of online video stories.

Page 7: Visual Content - 7 IDEAS

Cartoon for better brand engagement3

Page 8: Visual Content - 7 IDEAS

FREDO AND PIDJIN

Bitdefender sponsors a weekly cartoon series to showcase the lighter side of workforce management.

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4 User-generated content

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STARBUCKS

Starbucks is using user-generated content in a very creative way to populate its Instagram feed, which is followed by over 2,2 million people. Every Starbuck drink is part of the story.

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5 New ways of using a product

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OREO

Oreo uses 30 second video clips to show what happens when a variety of people get their hands on an Oreo. They also use lots of creative images in order to enhance Oreo’s visibility.

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6 Create a connection with your public

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M&M USA

M&M is doing a great job with engaging the audience and it is perhaps one of the most creative brands when it comes to this area.

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7 Product debates

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COCA-COLA <-> PEPSI

Las year on Halloween, Pepsi had a great start with engaging with its audience, but Coca-Cola’s reaction turned out to be even better.