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Syniverse Proprietary 1 Utilize Mobile to Engage the Always Connected Traveler Todd Thayer, Vice President, Product Management Enterprise and Intelligence Solutions Follow Syniverse: @Mobile4Brand s rd party names, marks, and logos used in this ation are owned by the various, respective parties.

Utilize Mobile to Engage the Always Connected Traveler

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Syniverse Proprietary1

Utilize Mobile to Engage theAlways Connected Traveler

Todd Thayer, Vice President, Product ManagementEnterprise and Intelligence Solutions

Follow Syniverse: @Mobile4Brands

The third party names, marks, and logos used in thispresentation are owned by the various, respective parties.

Syniverse Proprietary2

A Day in the Life of aMobile-Enabled Traveler

Trip Offer TransactionAlert

Geo-fencedoffer

AccountUpdateFlight DelayAppointment

UpdateHotel

Check-in

On-SitePromotion

Guest Room

Request

UpcomingFlight

Post-TripOffer

Syniverse Proprietary3

The Power of the SMS Embedded Link

New content available we think you’ll love! Click http://bit.ly/brand

12345

Social

New content available we think you’ll love! Click http://bit.ly/brand

12345

Gaming

WebPassbook

Video

App

CouponsPictures

Syniverse Proprietary4

Transactional Use Cases

5

Promotional Use CasesVideo App Passbook

Rich media

Click here to receive your confirmation!

Text “BEACH” to +4412345 for video!

Download our new travel app today!

6

Promotional Use CasesMMS Web “Flipbook” Pics

Standard media

Get info, coupons, offers and more!

Swipe screen for

new offer!

LAND

SNOW

Learn more and contact us!

TOP AIRLINES

Syniverse Proprietary7

Reach Your Customer During Every Step of their Journey

Did you know?

57% of consumers arewilling to share

their locations for offers

47% of consumers would like to receive a

mobile offer when they are in-store or nearby

Mobile coupons are redeemed 8 times as often

as email coupons

Syniverse Proprietary8

Thank You!

For more information, visit mobilebrands.syniverse.com