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Want to create High
Converting Landing Pages?
☆ www.chairmanarnold.com ☆
Introducing
Unbounce.com
☆ www.chairmanarnold.com ☆
Unbounce lets you create
Stunning and Responsive
Landing Pages in minutes
☆ www.chairmanarnold.com ☆
What is a Landing Page?
☆ www.chairmanarnold.com ☆
A Landing Page is a Website
Page that allows you to
capture a Visitor's Information
through a Lead Form.
☆ www.chairmanarnold.com ☆
A Landing page has one
single purpose
☆ www.chairmanarnold.com ☆
CONVERSION!!!
☆ www.chairmanarnold.com ☆
Whether it be Direct Sales,
Lead Generation, Landing
Pages is extremely important
for your business to grow
☆ www.chairmanarnold.com ☆
☆ www.chairmanarnold.com ☆
Taken from www.buylandingpagedesign.com
Sample of Actual
Landing Page
Sample of Actual
Landing Page
☆ www.chairmanarnold.com ☆Taken from www.neilpatel.com
After signing up, it will lead
to a Thank You Page
(sample below)
☆ www.chairmanarnold.com ☆
Ready to make your own
Landing page?
☆ www.chairmanarnold.com ☆
Let’s login to
www.Unbounce.com
☆ www.chairmanarnold.com ☆
Click Sign-up
☆ www.chairmanarnold.com ☆
Scroll Down to Sign-Up for
Free
☆ www.chairmanarnold.com ☆
Fill up Details to Create
your Free Account
☆ www.chairmanarnold.com ☆
Provide Details for your
Business, then click Get
started with unbounce
☆ www.chairmanarnold.com ☆
This is our Unbounce
Dashboard Page
☆ www.chairmanarnold.com ☆
These are the previous
Pages I made
☆ www.chairmanarnold.com ☆
Now lets create our first
Landing / Opt-in Page
☆ www.chairmanarnold.com ☆
Click Create New Page
☆ www.chairmanarnold.com ☆
You will be given templates
to choose
☆ www.chairmanarnold.com ☆
The left side is the types of
Templates you can use
☆ www.chairmanarnold.com ☆
The Right Side is a preview
of your chosen Template
☆ www.chairmanarnold.com ☆
For this tutorial lets choose
☆ www.chairmanarnold.com ☆
Remember,
the Simpler, the Better!
☆ www.chairmanarnold.com ☆
Enter Title of Landing Page
☆ www.chairmanarnold.com ☆
Click Start with this Template
☆ www.chairmanarnold.com ☆
This is your Page Builder
☆ www.chairmanarnold.com ☆
Let’s Delete some
unnecessary elements
of this Theme
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Delete this portion (header)
☆ www.chairmanarnold.com ☆
Delete this portion
(form bar title)
☆ www.chairmanarnold.com ☆
Scroll Down to delete
bottom portion
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Also, Delete This
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Delete everything in the
bottom
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Click Save to Update
Design
☆ www.chairmanarnold.com ☆
Time to Personalize our
Landing Page
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Double Click on the
Headline to select it
☆ www.chairmanarnold.com ☆
Type your Headline in the
box at the bottom
☆ www.chairmanarnold.com ☆
Edit the Font Style
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Edit the Font Size
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Change Font Colors
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Click Close When Done
☆ www.chairmanarnold.com ☆
Now Let’s change the page
image, double click this
☆ www.chairmanarnold.com ☆
Unbounce will load image
options
☆ www.chairmanarnold.com ☆
You will asked to choose from
default Unbounce photos or
upload your own
☆ www.chairmanarnold.com ☆
Let’s upload our own
image, click
☆ www.chairmanarnold.com ☆
Search for image of choice
in your computer
☆ www.chairmanarnold.com ☆
Click “Choose”
☆ www.chairmanarnold.com ☆
Click “Scale Image to Fit” or
“Don’t Scale” to adjust image size
☆ www.chairmanarnold.com ☆
Double Click Here
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Add your form captions
☆ www.chairmanarnold.com ☆
Choose your Font Style
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Choose your Font Size
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Choose your Font Color
☆ www.chairmanarnold.com ☆
Click Close when Done
☆ www.chairmanarnold.com ☆
Let’s make a Landing page
that only asks for
an E-mail Address
(to drive Conversion)
☆ www.chairmanarnold.com ☆
Double Click Here to
Modify Form
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A Design your form
window appears
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Click on First name
☆ www.chairmanarnold.com ☆
Click Trash Bin icon to Delete
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Click “What are you
interested in?”
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Click Trash Bin icon to Delete
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Click DONE
☆ www.chairmanarnold.com ☆
Double Click Call to Action
Button to Modify
☆ www.chairmanarnold.com ☆
Edit Text Here
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Double Click Here to edit
Copyright information
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Type the Copyright
Information
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Click “Close” when Done
☆ www.chairmanarnold.com ☆
Click Form Confirmation Dialog
to setup Thank you page
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Double Click this space
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Edit text by clicking it
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Click Close when done
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Go Back to Main Page
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Double Click the sub-header
to edit it
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Add sub-header contents and
click close when done
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Adjust Font Size of Main
and Sub-header
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Let’s Preview our work!
Click here
☆ www.chairmanarnold.com ☆
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Let’s test the page
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Click the Call to action Button
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An error message appears.
Landing page works!
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Enter an email address and
click the call to action button
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The Thank you Page Appears
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To check Landing Page in Mobile
click here in Page Builder
☆ www.chairmanarnold.com ☆
This is the mobile view;
adjust accordingly
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Resize elements by clicking
and dragging corners
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Click this icon return
to Dashboard Page
☆ www.chairmanarnold.com ☆
In the dashboard page, click
on the page we just made
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To integrate with your auto-
responder software
(ex. Benchmark mail)
☆ www.chairmanarnold.com ☆
Choose Webhooks
☆ www.chairmanarnold.com ☆
Or click this to integrate
with 3rd party integrations
☆ www.chairmanarnold.com ☆
Or you can opt to have
the leads emailed to you
☆ www.chairmanarnold.com ☆
A separate tutorial will be
made for this
applications/integrations
☆ www.chairmanarnold.com ☆
Click Change URL
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Add your website/domain
to this box
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Click Change URL When
Done
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Click on “Publish Page”
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Click “Looks good , Publish Now”
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Unbounce will initialize the
publishing process
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Landing Page is done!
☆ www.chairmanarnold.com ☆
You can check Statistics from
this area once launched
☆ www.chairmanarnold.com ☆
Unbounce has a feature to
create a challenger page for
A/B testing / Optimization
☆ www.chairmanarnold.com ☆
Simple Click “Add Variant” to
create a Challenger Page to
compete with existing page
☆ www.chairmanarnold.com ☆
Do some minor modifications
of the existing page and save
it as second variant
☆ www.chairmanarnold.com ☆
Open your landing page
that just launched Live
☆ www.chairmanarnold.com ☆
Here’s how our Landing Page looks like when
opened in a desktop browser
☆ www.chairmanarnold.com ☆
You can add your Landing Page URL to your
Facebook Campaigns
☆ www.chairmanarnold.com ☆Mock Ads made with www.adparlor.com
Make use of this Features to
improve your
Conversion Numbers!
☆ www.chairmanarnold.com ☆
Now that you’ve learned the basics
of Unbounce, use this Powerful Tool
to Automate your Marketing!
☆ www.chairmanarnold.com ☆
Disclaimer:I Do not own the image and Company “Tokyo
Ryokan”. This is just for educational purposes.
☆ www.chairmanarnold.com ☆
Thank You!
☆ www.chairmanarnold.com ☆