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Oracle Marketing Cloud User Group Minneapolis | September 27, 2016

Twin cities user group september 2016

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Page 1: Twin cities user group   september 2016

Oracle Marketing Cloud User GroupMinneapolis | September 27, 2016

Page 2: Twin cities user group   september 2016

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WELCOME

CONFIDENTIAL |

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Oracle Eloqua Reporting: Current World, Future World, Out of this World

Future of Marketing Automation: Product Overview and Vision of Oracle Eloqua

TODAY’S AGENDA

Tracy Traeger, Principal Product Manager, Oracle

1

2

3

Trent Haun, Manager of Analytics & Integration Services, Relationship One Tricia Duncan, Analytics Consultant, Relationship One

Mike Bernard, Relationship One Welcome - Announcements

CONFIDENTIAL |

Mike Bernard, Relationship One4 Closing Comments

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Laura Ipsen New Group Vice President

CONFIDENTIAL |

ANNOUNCEMENTS

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Coming to Minneapolis - November 3rd

ANNOUNCEMENTS

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ANNOUNCEMENTS

CONFIDENTIAL |

Modern Marketing Experience 2017Week of April 24th @ Mandalay Bay

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ANNOUNCEMENTS

Oracle Eloqua Product Updates

‣ Eloqua 482 release - Aug 9 - 21

‣ Visual enhancements for Campaign Canvas

‣ MSDynamics 2016 On-Demand now officially supported

‣ Marketing Operations Center added to Basic Trim

‣ Insight replacement - Oracle BI - In Controlled Availability

‣ Improvements to Signature Fields to better support

regional reps

‣ Deprecation of Cloud Components/Connectors - Pushed to

February 1, 2017

CONFIDENTIAL |

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ANNOUNCEMENTS

Oracle Eloqua Product Updates

‣ Eloqua 483 release - Oct 11 - 23

‣ Optional new navigation becomes mandatory

‣ Improved visual look for Campaign Canvas

‣ Engage will allow attachments - YAY!!

‣ Must update to new version of Profiler as of last Friday

CONFIDENTIAL |

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ANNOUNCEMENTS

Updates from Relationship One:

‣ EventBrite for Oracle Eloqua: GA in October

‣ Twilio Pro: GA in November

‣ Inspired Marketing Podcast

‣ On deck: Experian, MongoDB, Houghton Mifflin Harcourt,

Thomson Reuters, Intuit

‣ Interested in participating?

CONFIDENTIAL |

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ANNOUNCEMENTS

CONFIDENTIAL |

Audience Updates:

‣ Who’s looking for new team members?

‣ Who is at a UG for the first time?

‣ Recommended local events coming up?

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FUTURE OF MARKETING AUTOMATION: PRODUCT OVERVIEW AND

VISION OF ORACLE ELOQUA

TRACY TRAEGER

CONFIDENTIAL |

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ORACLE ELOQUA REPORTING: CURRENT WORLD, FUTURE WORLD,

OUT OF THIS WORLD

TRENT HAUN & TRICIA DUNCAN

CONFIDENTIAL |

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OPEN DISCUSSION

CONFIDENTIAL |

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CLOSING COMMENTS

Next Twin Cities User Group

‣ January - Topics and Venue

CONFIDENTIAL |

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THANKS FOR JOINING US!

CONFIDENTIAL |