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Transform Your Injury Practice from Ordinary to
Extraordinary
Today’s Agenda
1. 3 Simple Rules for a Successful Mediation
2. How to Plan for Your Law Firm’s Success
3. The Best Way to Finance Your Firm
4. The Ultimate Differentiator: The
Extraordinary Client Experience
3 Simple Rules for a Successful Mediation
1. Physical presence of adjuster
2. Insist upon the SENIOR adjuster
3. Money talks, BS walks
Your Secret Weapon:
Demand $$$ before mediation
How to Plan for Your Law Firms Success
What Separates great law firms from the
average?
Quarterly strategic planning
What Can You Do Better?
• Write one thing that each team member does to make the team
better?
• Write one thing that each team member does that hurts the
team?
• Write specific areas that need improvement
– Client communication
– Getting cases to trial
– Implementing CRM
Your Rallying Cry for the Next 90 Days
• If you accomplish one thing- your rallying cry-
in the next 90 days, what should it be?
– Defining your core values
– Your Dream Manager Initiative
– Content creation strategy for website
Core Values: Simple, Basic, and Real
1. We only handle catastrophic cases
2. We never agree to confidentiality
3. We don’t accept questionable cases
4. We are not afraid of making mistakes
5. We strive for continuous improvement
6. We are brutally honest with our clients
Your Dream Manager Initiative
• What do you want your life to be like in 5 years?
• Start your Dream Book
• Separate short, moderate, and long-term goals
• Hire dream manager
• Meet monthly to review progress
• Let your team dream... and you will be rewarded
The Best Way to Finance Your Firm
• Credit cards
• Bank financing
• Personal savings
• Legal fees
The Best Way to Pay Case Expenses
• 3rd Party lender
• Borrowing costs incurred by client
• Eliminate case expenses...and take your dream
vacation
Book-keeper and Financial Manager
• Know your numbers
• Meet monthly with your book-keeper
• Budgets for every case
• Obsess over your profit and loss statement
• Financial management: Beanstalk Financial
Do You Know Your Score?
• Keep a personal balance sheet
• Invest in your practice
• Be frugal
• The hidden cost of money
• Be like Warren Buffett
The Ultimate Differentiator: The Extraordinary Client Experience
The Ultimate Marketing Tactic: Word of Mouth
– Two lawyers delivering a WOW experience
– Client appreciation party
– Zappos
– Random acts of kindness
– Birthday and anniversary cards
Instilling the WOW Mindset
• Mandatory reading for your team• Fish!
• The Fred Factor
• Review books with your team monthly
• Celebrate small progress
• Reward moments of WOW
The Mastermind ExperienceNovember 19th
• 18 lawyers... world class brain power
• One full day focused on your practice
• Strategy and analysis of your practice
• Individualized game plan
ONLY 3 SPOTS LEFT!
Are you in?
