Upload
nextbee-media
View
461
Download
1
Embed Size (px)
DESCRIPTION
Reasons why your business should use Twitter Sweepstakes to leverage social media potential. Find great tips on how to get the most out of your Twitter Sweepstakes. Discover more- http://www.brandsocialsweepstakes.com
Citation preview
Why & How to Run a Twitter Sweepstakes
NextBee Media
Why Run a Sweepstakes Program
There are a lot of marketing & promotion programs available.
Why use a Sweepstakes program then?
Gets attention from more prospects in your market
Reason 1
… Why Run a Sweepstakes Program
… Why Run a Sweepstakes Program
Increases Twitter FollowingReason 2
Easily Captures Customer Information
Reason 3
… Why Run a Sweepstakes Program
Reason 4 Allows users to participate quickly
… Why Run a Sweepstakes Program
What is Your Goal?
To Increase Followers & Capture Customer Data ?
If Yes let us tell you howto run a Twitter Sweepstakes
effectively
How to run a Twitter Sweepstakes
Offer a Relevant Reward
Aim at getting targeted traffic
Offer reward to attract only those who may return later for your products or services
A relevant award helps you tap prospects
Example:
A restaurant offering iPhone as sweepstakes reward will definitely draw more participation, but most participants will fail to convert into customers because they may not
be interested in the restaurant’s offerings.
MISMATCH
Follow-Gate Sweepstakes
Follow-gating your sweepstakes makes it mandatory for participants to ‘Follow’ your profile
RESULTUsers can access the sweepstakes contest only after they have ‘Follow’ed your profile
Increased follower count
Enhanced visibility, as participants ‘follow’ your profile and the news spreads over to their contacts’ feed
Social Sharing
Allow participants to share their rewards with their family & friends
Ask participants to ‘Share’ the sweepstakes contest on their social media profile
If possible, award small incentives when existing participants bring a particular number of new participants
www.nextbee.com
THANK YOU!
NextBee Media