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The Evolution of Customer Experience Metrics

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Page 1: The Evolution of Customer Experience Metrics

DIGITAL MARKETING MEASUREMENT "KNOWLEDGE GAP"

Source: Gartner (August 2015)

Page 2: The Evolution of Customer Experience Metrics

IMPACTS & RECOMMENDATIONS FOR DIGITAL MARKETERS

Source: Gartner (August 2015)

Page 3: The Evolution of Customer Experience Metrics

CUSTOMER EXPERIENCE METRICS

Page 4: The Evolution of Customer Experience Metrics

GARTNER RESOURCES