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The Big Ten Online Campaign

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Campaign Report on The Big Ten, run for boosting oGCDP in March 2013

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Page 1: The Big Ten Online Campaign

AIESEC IN DELHI IIT

Campaign Report

The Big Ten campaign was initiated by the Online Communities and Partnership Team under the Communications

Department of AIESEC in Delhi IIT. It brought forth the thirteen topmost countries involved in exchanging participants with

the LC on a public platform and enlightened the masses about the different countries. The Campaign spanned a period of

ten days focusing on each country for a day along with the highlight of the campaign, “Thursday Mania” when five south

east Asian countries were promoted on a single day!

Page 2: The Big Ten Online Campaign

The content associated with every country was intensely researched upon and presented in an appealing

manner and reflected AIESEC’s vision of global unification. Each country had a specific poster allotted to it

which included a fact about that country. Every post provided a link to the Internship forms available at AIESEC

India’s website and also another link was provided to the masses about to know about AIESEC’s Global

Entrepreneur’s Programme. The campaign also aimed at enlightening the masses about the effective

procedure in which AIESEC is able to send people on an International Internship.

The Campaign helped in creating awareness among the people about the scope of AIESEC in Delhi IIT. It

helped in extending the reach of the Local Committee and as a result AIESEC in Delhi IIT fulfilled many dreams

of people scouting for an experience of a lifetime

The thirteen countries are:

China

Brazil

Russia

Egypt

Kenya

Turkey

Philippines [South East Asia | Thursday Mania]

Indonesia [South East Asia | Thursday Mania]

Vietnam [South East Asia | Thursday Mania]

Taiwan [South East Asia | Thursday Mania]

Cambodia [South East Asia | Thursday Mania]

Poland

Italy

Page 3: The Big Ten Online Campaign

Some screenshots from AIESEC in Delhi IIT’s Facebook page:

The campaign is launched!

How each country was promoted!

Page 4: The Big Ten Online Campaign

How the campaign ended!

Our reach!

Page 5: The Big Ten Online Campaign

To whom did we reach?