MARKETING AUTOMATION, OUR PASSION!

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How to supercharge your marketing automation with mobile & apps

Introduction to Engagement Factory• The largest certified Eloqua partner in EMEA, over 35 people

are helping customers use Eloqua, Responsys and Oracle DMP• We have teams based in UK, FR, NL, BE, SA & USA• Modern Marketing, Personas, Buying Journeys and Content are

our DNA• We offer a breadth of services to ensure our customers can be

successful. If we don’t think we can achieve that success, we won’t take the work

• Highly advanced technical skills for integrating Marketing Automation with every process or tool, we also develop and build Eloqua and Mobile Apps to extend the capability of Eloqua

• We deliver exceptional value for money … and at MMEE – We have FANTASTIC coffee!!

Modern Marketing AgencyWe specialise in three skill-sets, which combined, enable customers to really accelerate business value, driven from Marketing Automation:

• We work with our customers to transform their internal processes, organisation & systems to become an effective marketing factory

• We use personas, journeys and content, to capture, convince and convert prospects into loyal customers. We also build & run campaigns for many customers using a highly efficient cost model

• We set up MA platforms properly and integrate many other complex systems as required. We also build Apps to extend MA, leverage mobile and track events

Our Services

App development

Extending Eloqua to become a truly multi channnel.

And adopting it to the needs for our

customers

Marketing services

Support services for campaign creation and optimisation

Content marketing

Supporting customers in developing

relevant content for each stage of

the buying journey

Consultancy

Lead management and

demand generation

services to get the most out of

Marketing automation

software

Professional services

Implementation services for marketing

automation, second line

support and cloud connector

development

Our Clients

What are cloud apps?

What are cloud apps?Cloud apps will improve your ROI.

We partner with Oracle Eloqua

Mobile Engagement PlatformMobile apps integration with a Marketing Automation System

Mobile Body Language

Mobile Messaging

Mobile Measurement

Lead ManagerRouting, notification and lifecycle management of leads

Good or bad leads

Lead Manager’s Monitoring

Lead Capture AppEasily create or update customer contact

Lead Capture

Voucher ManagerCreation, tracking and distribution of voucher codes

Voucher AppCreation, tracking and distribution of voucher codesSetup automated and managed voucher code campaigns on emails and landing pages.

Event ManagerManagement of event marketing campaigns & bookings

Event ManagerComplex event bookings made simpleManage registrations and agendas for (multi day) events can take an awful lot of time. Our Event booking system automates this tedious job.

SMS ConnectorImmediate and highly effective

SMS ConnectorImmediate and highly effectiveSMS provides an additional marketing channel to complement Eloqua email. The connector can be as simple as providing one way outbound reminders, but off course, more advanced use cases are supported as well.

Our Appcloud Apps

SMS connector

Gives marketers a new channel to

get in touch with contacts.

Event application

Obtain new contacts/leads

and do real time follow up at the

booth

Vouchers

Creation, distribution and

tracking for voucher codes.

Lead Manager

Advanced booking system

embedded in Eloqua.

Mobile Engagement

PlatformMobile Body

Language and Mobile Messaging

Modern Marketing Coach App

Modern Marketing CoachThe Modern Marketing Coach supports you with a regular stream of carefully tailored news and tips, as you learn about and implement modern marketing. Whether you've already implemented Marketing Automation a long time ago or you just started working with it, the Modern Marketing Coach will help you to:• Set the foundation of a good implementation• Ensure that you take the right steps to embed your marketing

automation tool in your organization and generate the most value from it.

• Make your campaigns work harder, nurture your prospects and generate new leads, using the latest techniques

• Keep up to date with all the best Modern Marketing & Marketing Automation News

• Have a wealth of useful Modern Marketing resources accessible in the palm of your hand

How it worksHow it works:• Sign in with LinkedIn

• Answer 6 quick questions to get started and see what level you are

• Tell us how frequently you would like to be coached

• Take the steps along a journey to becoming a Modern Marketing Guru!

• Get regular coaching tips & tricks specific to the level you are on.

• Get access to all the latest Modern Marketing news and trends

• View an events calendar showing all the best Modern Marketing events to attend

• Everything is fully integrated with Eloqua

• At MMEE15, download the app to get a free Espresso, Macchiato, Latte, Cappuccino ... at our stand 14

THANKS,FOR YOUR TIME!ENGAGEMENT FACTORYStationsplein 15 A5611 AB, EindhovenThe Netherlands

+31 6 55 2 33 66 9Andre.kuijpers@engagementfactory.com