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Blogging is a pain point for many startups and small teams because it takes a lot of time and effort. This presentation shows how Scoop.it and lean content can help a startup get noticed, build thought leadership and engage communities without having to blog.
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Solving Blogging for Startups Get noticed, build thought leadership, and
engage communities with #leancontent
Photo credit: mdezemery on Flickr
Arabella Santiago, Marketing Director, Scoop.it [email protected] | http://scoop.it/u/arabella
@scoopit | @arabellatv
You’re an early-stage startup.
@scoopit | @arabellatv
Your team ≤ 1 football team.
NFL FIFA
@scoopit | @arabellatv
You wear multiple hats.
@scoopit | @arabellatv
You love your product.
@scoopit | @arabellatv
You’re going to change the world.
@scoopit | @arabellatv
But no one knows that.
@scoopit | @arabellatv
Yet.
@scoopit | @arabellatv
Brian Solis says:
Brands must become media to earn
relevance.
@scoopit | @arabellatv
So you think:
@scoopit | @arabellatv
And you say:
@scoopit | @arabellatv
Built for the passionate ones.
@scoopit | @arabellatv
All-in-one curation publishing with benefits:
• Get noticed and build thought leadership with lean content • Feed social networks and grow an engaged fan base • Save time without sacrificing impact
@scoopit | @arabellatv
Because even if it sounds sexy, #you need smarter content than:
@scoopit | @arabellatv
Scoop.it is clever publishing in 1, 2, 3
@scoopit | @arabellatv
Scoop.it is clever publishing in 1, 2, 3
@scoopit | @arabellatv
Scoop.it is clever publishing in 1, 2, 3
@scoopit | @arabellatv
Suggestion engine makes content discovery and publishing easy.
@scoopit | @arabellatv
Suggestion Engine = Search + Reader#crawls over 10 mil webpages daily.
@scoopit | @arabellatv
Insight maximizes your thought leadership and pageviews.
@scoopit | @arabellatv
Seamlessly feed your social networks.
@scoopit | @arabellatv
Convenient bookmarklet and Chrome extension lets you post while browsing.
@scoopit | @arabellatv
All that on Scoop.it’s freemium package!
Click here and sign up
for free
@scoopit | @arabellatv
For a #leancontent marketing experience, try Scoop.it for Business:
• Host your Scoop.it page on your own domain
• Customize your pages to have the look and feel of your brand
• Connect to more social networks and tools
• Get more topics • Co-curate with your team • Weekly newsletter export • Analytics
@scoopit | @arabellatv
Capture traffic with fully branded topics on your own domain.
Healthcare Mobile homepage
Custom Scoop.it Page
@scoopit | @arabellatv
Keep audiences engaged with #smart and sexy newsletters.
@scoopit | @arabellatv
Measure audience growth.
@scoopit | @arabellatv
Scoop.it for Business
$79 a month value!
• Host your Scoop.it page on your own domain
• Customize your pages to have the look and feel of your brand
• Edit post with rich text links • Connect to more social networks
and tools • Get more topics • Co-curate with your team • Weekly newsletter export • Analytics
@scoopit | @arabellatv
$79 a month value!
Scoop.it for Startups*
Contact us for special
pricing!
* Offer to pre-Series A funded startups for a limited time; contact Arabella for more info
• Host your Scoop.it page on your own domain
• Customize your pages to have the look and feel of your brand
• Edit post with rich text links • Connect to more social networks
and tools • Get more topics • Co-curate with your team • Weekly newsletter export • Analytics
@scoopit | @arabellatv
Yes, startups get a special price for:
@scoopit | @arabellatv
Arabella Santiago, Marketing Director, Scoop.it [email protected] | http://scoop.it/u/arabella