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(You should be able to answer the following questions)
What are they looking for?Which platform?What editorial strategy?
Define your audience
Twitter influencers
“The true power of Twitter is not to reach your own followers, but to reach the
followers of influencers in your market.”*
* "La vraie puissance de Twitter n’est pas d’atteindre vos propres followers, mais d’atteindre
les follower d’influenceurs dans votre marché."
How to reach influencers?
- @Mention- RT // Share- Guest post- Answer a problem that they might have- Write about about their tweet
Facebook power editorwww.facebook.com/ads/manage/powereditor