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The Basics of SEOWhy do
you need SEO?
By Antoine DupontCEO – ADMIN eSOLUTIONS
About me• CEO of ADMINeSOLUTIONS• Web & Marketing Agency• Specialize in Small Businesses• Been in Internet Marketing since 1996• Originally from Paris, France
• @adupont65 – Instagram & Twitter• Facebook.com/antoine.dupont
1-Where YOUR prospectgo to find
what they areLOOKING FOR.
2-Where YOUR prospectgo to check out your
CREDIBILITY.
Why?
4 out of 5 Smartphone users conduct searches
to find whatthey are
looking for
The Practice of increasing the Quantity & Quality
of the traffic that
you earn through
search results
What?
SEO
Page 1 is where it’s at (not Position #1)10 Keywords minimumModerate Traffic with Low Competition
FACT:The more keyword-rich
content you have, the more search engineswill find (and love) you.
THE BOTTOM LINE:If Google can’t find you,neither will anyone else.
Local Listings Registration14 DirectoryDetrimental if incompleteTells Google who you areMakes you consistentBefore you do SEOSee Mick for a free test
Reviews
Most valuable ASSET6 reviews ruleAnswer bad reviews (you have rights)Google, Yelp, FacebookOn-going
VloggingMost difficult to executeRequires Scripts & ProductionIt’s not an AdProvide ValueBe ConsistentMondays 2pmHigh ROI
Your WebsiteMobile is REQUIREDLess is moreIt’s not a brochure200 words + CTAHigh Quality ImagesOptimized for Google
Q & A
Antoine Dupont Facebook.com/antoine.dupont Youtube.com/adupont9999 Instagram.com/adupont65
www.adminesolutions.com