17
PORTFOLIO 2014 Peter Trembeczki communications & marketing consultant

Project samples

Embed Size (px)

DESCRIPTION

Selected works as a project / account manager

Citation preview

Page 1: Project samples

PORTFOLIO 2014 Peter Trembeczki

communications & marketing consultant

Page 2: Project samples

SMART GIFTS WEB CLIENT: X6 PHOTO EDITION GALLERY TARGET: DRIVE NEW AUDIENCES TO WEBSHOP BY OFFERING PERSONALIZED GIFT IDEAS TYPE: WEB FEATURE + EDM CAMPAIGN & FB ACTIVITY BUDGET: 600K HUF ROLE: COPYWRITER, WEB PAGE DESIGNER, PRODUCTION LEADER TEAM: 1 PHOTOGRAPHER, 1 WEB DEVELOPER, 1 ASSISTANT

Page 3: Project samples

1ST BIRTHDAY PROMOTION CLIENT: X6 PHOTO EDITION GALLERY TARGET: SELL COMPLETE OLD STOCK IN A 1-MONTH PERIOD TYPE: FACEBOOK PPC AND EDM CAMPAIGN BUDGET: 450K HUF ROLE: COPYWRITER, WEB PAGE DESIGNER, PRODUCTION LEAD TEAM: 1 GRAPHIC DESIGNER, 1 WEB DEVELOPER

Page 4: Project samples

PHOTOBOOK PROJECT TYPE: INTEGRATED EVENT, COMMS, WEB, FB PPC, EDM, IN-STORE TOTAL BUDGET: 1,4M HUF ROLE: PROJECT & PRODUCTION LEADER, COPYWRITER, WEB DESIGNER TEAM: 1 PHOTOGRAPHER, 1 GRAPHIC DESIGNER, 1 WEB DEVELOPER, 1 CARPENTER, 1 ASSISTANT

...

Page 5: Project samples

PHOTOBOOK PROJECT PHASE 1: BOOKSHELF DESIGN COMPETITION TARGET: CREATE BUZZ ABOUT THE NEW PHOTOBOOK PRODUCT

BY INVOLVING DESIGN PROFESSIONALS

Page 6: Project samples

PHOTOBOOK PROJECT PHASE 2: ONLINE BOOK PROMOTION TARGET: MAKE X6 GALLERY THE LEADING PHOTOBOOK STORE IN BUDAPEST

Page 7: Project samples

THE SMARTER PLANET WEB CLIENT: IBM HUNGARY KFT TARGET: EVANGELIZE THE SMARTER PLANET CONCEPT TO LOCAL CLIENTS + WIDE PUBLIC TYPE: WEB, EDM (+ RELATED: „SMARTER CITIES“ VIDEO CONTEST) BUDGET: 300K HUF ROLE: EDIT LOCAL + GLOBAL CONTENT, CO-ORODINATE TRANSLATORS + WEB DESIGNERS TEAM: 2 TRANSLATORS, 1 WEB DEVELOPER

Page 8: Project samples

THE EMPLOYEE WORD CLOUD CLIENT: IBM HUNGARY KFT TARGET: RECYCLE EVENT LEFTOVERS: A SPECIAL WHITEBOARD AND MARKERS TYPE: INTERNAL COMMS GAG BUDGET: - ROLE: CONCEPT OWNER, DESIGNER TEAM: 1 ASSISTANT

Page 9: Project samples

CUSTOMER SERVICE PAGES CLIENT: NOKIA HUNGARY KFT TARGET: PROVIDE AUDIOVISUAL TRAINING MATERIAL & RELATED INTRANET PAGE TYPE: INTERNAL DEVELOPMENT, MULTIMEDIA DESIGN BUDGET: 600K HUF ROLE: PRODUCTION LEADER, WEB DESIGNER TEAM: 1 LEAD TRAINER, 4 ACTORS, 1 CAMERAMAN, 1 EDITOR

Page 10: Project samples

OUTDOOR SELFIE BOARD CLIENT: MOM CULTURAL CENTER, BUDAPEST TARGET: PROMOTE 12th DISTRICT SIGHTS AT CHILD&PARENT EVENTS TYPE: OUTDOOR EVENT TOOL BUDGET: 250K HUF ROLE: ACCOUNT MANAGER, DESIGNER TEAM: 1 GRAPHIC DESIGNER, 1 CARPENTER

Page 11: Project samples

CIVIL SOCIETY POSTER PROJECT CLIENT: MOM CULTURAL CENTER, BUDAPEST TARGET: PROMOTE 12th DISTRICT CIVIL ORGANIZATIONS TYPE: OUTDOOR BUDGET: 680K HUF ROLE: ACCOUNT MANAGER, CONSULTANT TEAM: 3 GRAPHIC DESIGNERS

Page 12: Project samples

CIVIL SOCIETY POSTER PROJECT CLIENT: MOM CULTURAL CENTER, BUDAPEST TARGET: PROMOTE 12th DISTRICT CIVIL ORGANIZATIONS TYPE: OUTDOOR BUDGET: 680K HUF ROLE: ACCOUNT MANAGER, CONSULTANT TEAM: 3 GRAPHIC DESIGNERS

Page 13: Project samples

PROJECT ‚OVER-VIEW‘ CLIENT: STUDIO OF YOUNG PHOTOGRAPHERS TARGET: ESTABLISH PROFESSIONAL NETWORK TO INTEGRATE ARTISTS, CURATORS & GALLERIES TYPE: INTEGRATED EVENT, WEB, EDM, PRINT BUDGET: 1,2M HUF ROLE: PROJECT LEADER, COPYWRITER, COMMS MANAGER TEAM: 1 GRAPHIC DESIGNER, 1 WEB DEVELOPER, 2 ASSISTANTS (+ 7 GALLERIES, 7 CURATORS, 11 ARTISTS)

Page 14: Project samples

FOTOPORTA, INTERNATIONAL PORTFOLIO REVIEW CLIENT: STUDIO OF YOUNG PHOTOGRAPHERS & ASSOCIATION OF HUNGARIAN PHOTOGRAPHERS TARGET: PROMOTE & SELL LOCAL ARTWORKS ON INTERNATIONAL MARKET, BUILD PROFESSIONAL NETWORK TYPE: EVENT + WEB, FB ACTIVITY, EDM BUDGET: 1,5M HUF ROLE: EVENT AND COMMS MANAGER TEAM: 2 VENUE ASSISTANTS, 3 TRANSLATORS, 1 GRAPHIC DESIGNER, 1 WEB DEVELOPER, 1 CONTENT MANAGER, 3 INTERNS

Page 15: Project samples

MINDMEGETTE.HU TV SPOT CLIENT: AXEL SPRINGER MEDIA HUNGARY TARGET: RAISE OVERALL NUMBER OF WEBPAGE DOWNLOADS TYPE: TV SPOT USING ARCHIVAL FOOTAGE BUDGET: 2.7M HUF ROLE: DIRECTOR, PRODUCTION LEADER, ACCOUNT MANAGER TEAM: 1 CREATIVE DESIGNER, 1 EDITOR, 1 SOUND DESIGNER, 1 ACTOR, 1 ASSISTANT

Page 16: Project samples

WORKFORCE COMMUNICATION SPOT CLIENT: WORKFORCE KFT TARGET: ENGAGE INTERNAL & EXTERNAL AUDIENCES BY SHORT VIDEO AS PRESENTATION STARTER TYPE: COMMS MATERIAL BUDGET: 1.8M HUF ROLE: ACCOUNT MANAGER, PRODUCTION LEADER, DIRECTOR TEAM: 1 EDITOR, 1 SOUND DESIGNER, 1 ACTOR, 1 ASSISTANT