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MATT COLANGELO 233 WYTHE AVENUE #2 BROOKLYN, NY 11249
978-870-9636 [email protected]
MATTCOLANGELO.COM
PORTFOLIO
I was born and raised in suburban Massachusetts, which accounts for the subtle hints of Mark Wahlberg you might hear in my voice.
After getting a Master’s in English from Oxford, I moved to New York City, where I learned important life skills like how to dodge taxis and avoid eye contact with people. I
also got a job as a strategist at Y&R (the ad agency, not the Young and the Restless).
After two years of strategizing, I transitioned to creative and published a blog called 90 Days of Making, which tracked me as I made something creative every day for ninety
days. Based on this project, I was invited to speak at SXSW 2014 and allowed to start a satellite office specializing in non-traditional advertising. After a year in charge of that office, I took time off to focus on my writing, and have since been published in Vice,
Tasting Table, Medium, and Native.
WRITING Twenty published articles this year
“Zen and the Art of Food Preparation” Native, September 2014
“Kentucky’s Whiskey Fungus Problem Is Out of Control”
Vice, November 2014
…
“The Other Significant Other” Human Parts, January 2015
90 DAYS OF MAKING A project a day for ninety days
“Fan of the Stock Market”
Installation that connects the tangible, physical world with the digital, hypothetical world of the stock market. Green sand drips meditatingly onto a white foam
board, forming a pile over time. Beside it is a fan whose on/off switch
is connected to the performance of the S&P 500. If the market is down
for over an hour, the fan turns on and blows away the pile of sand.
“Time Machine”
Film-based installation challenging our perception of time. We filmed
the office for exactly one hour (5:15 - 6:15pm), then screened the
footage on a TV the following day, so that the action on the TV (from
yesterday) lined up with the action in real life (from today). When
standing in front of the time machine, it became difficult for our subconscious minds to differentiate
between the past on the screen and the present in the room.
“Gene Roddenberry”
A 3D-printed bust of the man who popularized the idea of 3D printers (Gene Roddenberry, the creator of Star Trek). We started by sculpting
the bust out of plasticine, which you can buy at your local art supply store. Then we scanned the bust
digitally with 123Catch (free app) and edited the files with free CAD
software to remove unsightly deformations and make them 3D-
printable.
We spoke about these and other projects at SXSW last year
Y&R MOONSHOP Satellite office specializing in non-traditional advertising
Tech: PHP/ZEND, CSS3D, Javascript, Twitter Streaming API——————————————
Shortlist, Cannes Lions 2014 Shortlist, Clio Awards 2014
Adobe Cutting Edge Project of the Week, FWA 2014 Mobile Site of the Day, FWA 2014
Site of the Day, FWA 2014 Honorable Mention, Awwwards 2014
Social Soundscape was an online experience for SXSW 2014 that transformed Austin, TX, into a giant 3D synthesizer—turning location data from tweets into music. My creative partner and I came up with the
concept and helped art direct the project. Users "played" the synthesizer by tweeting about SXSW while in Austin. Longitude (West to East) established a tweet's temporal relationship to other notes, while Latitude (North to South) corresponded with pitch (high to low). Tweets were "played" multiple times before being deleted from the score, and digital instruments were chosen and changed in real-time by an algorithm.
With no app to download and no login necessary, anyone with a web browser could view and listen to the music as it was generated. This project won three FWAs (Favourite Website Awards), which included Site of the Day, Mobile Site of the Day, and Adobe Cutting Edge Project of the Week. It was also a finalist for a
Cannes Lion, Awwward, and Clio Award.