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Public relations

Public affairs

Community engagement

Orbit Communications2 Walker StreetEdinburghEH3 7LB0131 603 8996

www.orbit-comms.co.uk

Facebook Orbit Communications Twitter @orbitcomms Linkedin Orbit Communications

Introducing Orbit Communications

We are a full service public relations and public affairs consultancy with extensive experience spanning government and the media, as well as the public, private and third sectors.

Our specific skills include enabling organisations to:• Build and manage their profile and reputation• Develop excellent relationships and exert influence

with politicians• Engage effectively with local communities and the

general public.

Through many years in practice, our team has developed a keen knowledge and understanding of key sectors of the economy. These include energy and renewables, food and drink, construction, planning and development, skills and education, tourism, culture and the arts, health, financial and legal services and science, technology and innovation.

Why PR and Public Affairs?

Looking after your reputation makes business sense. Ultimately, everything else depends on it.

PR and public affairs are essential tools that enable you to communicate clearly with the people you need to be speaking and listening to. By building goodwill and trust, you’re safeguarding your bottom line.

Making sure you’re heard above the crowd is even more important in tough economic times. By showcasing your expertise, getting your name noticed and adopting the right approach to the political environment, you’ll ensure you’re one of the organisations that not only survives but thrives.

Our services

Media relations: We have the creative flare to plan and implement eye-catching campaigns that deliver measurable results across print, online and broadcast media. By keeping constantly abreast of the news agenda and making full use of our excellent media contacts, we can make sure your story is one that journalists want to write.

Communications audit and strategy: We can assess how your key stakeholders perceive you, whether you’re getting your message across, what’s working and what isn’t. Then we’ll help you use that information to fine tune your message and deliver a communications strategy targeted at the right people and using the right channels at the right time.

Our services

Reputation management: Building a good reputation requires careful relationship management so you become seen as a reliable source of sound information and advice. Our approach is designed to build your credibility to a point where your stakeholders start to approach you as recognised experts in your field.

Crisis management: As well as working to build your credibility, we can put in place the thorough and resilient crisis plan needed to put you on the front foot when your reputation is at risk. Our approach to crisis management is designed to ensure stakeholders receive accurate and timely information in the event that things go wrong.

Public and community engagement: We have a wealth of experience in planning and implementing strategies designed to build positive long-term relationships with local communities and the public. Whether you’re bringing forward a planning application or exploring a new product or service, we can help you stimulate community involvement and mobilise public support.

Our services

Political campaigns: We can help you identify and target key decision-makers, craft and deliver a compelling message, and exert real influence over the political process using face-to-face meetings, background briefings and themed events.

Relationship building: Through carefully targeted contact programmes backed up with tailored communications advice, we get you in front of the people you need to win over to ensure success.

Monitoring, analysis and research: We provide regular bulletins and briefings to update you on those political or media developments that are directly relevant to you. We have the insight and experience to root out the facts and figures you’ll need to give your message real resonance with the people who matter.

The management team

Alex Orr MCIPR – Managing Director

Alex has extensive experience in developing communications strategies for complex and often controversial projects. This includes high-profile campaigns such as introducing the smoking ban and promoting the London 2012 Olympic bid in Scotland.

Alex has worked with many big brands and led a successful, award-winning campaign to retain exemptions from water charges for churches and charities. Alex also has considerable expertise in community engagement for residential, commercial and wind farm developments. He recently led a successful campaign to secure planning permission for Scotland’s first commercial gold and silver mine for more than 500 years.

The management team

Alex Bruce MCIPR – Director

Alex’s communication experience spans the public and private sectors and in-house and agency roles. He has worked as a senior political policy adviser at the European Parliament and as UK head of government relations for General Motors. In both roles, he has successfully managed sensitive political negotiations and implemented high profile media launches.

In Scotland, Alex has secured extensive print and broadcast media coverage, helped achieve planning permission for major developments and influenced public policy on behalf of clients spanning construction, renewable energy, skills, life sciences, the legal profession and the third sector.

The management team

Graeme Downie MCIPR – Director

Over more than a decade in communications, Graeme has worked for the Scottish Government and subsequently agency-side in London and Brussels, representing a broad range of clients. In Scotland,Graeme has worked with clients spanning telecommunications, renewable energy, construction and sports. He advised Scottish Rugby Union as part of their successful campaign to permit the responsible sale of alcohol at home internationals at Murrayfield.

Graeme was previously head of communications in Scotland and Northern Ireland for innovation charity Nesta, working in areas including public services and economic growth, giving him excellent political and media contacts.

How we work

Through exhaustive communication audits and background research, we help our clients communicate the right message to the right people at the right time, using the most effective channels.

We help our clients to be seen and heard in the media for the right reasons.

We help to amplify their voice with politicians and decision-makers.

And we help them identify the organisations and individuals that matter most to their success and to build positive long-term relationships.

We are also on hand to help organisations when things gowrong, to manage crises and help them turn things around.

Above all, we use our creativity, skills and experience to give each campaign the edge it needs to ensure success.

What makes us different?

You’ll find communications consultants with a good nose for what makes a good story. You’ll find others who know the ins and outs of politics, who to talk to and when. You might even find companies who can help you engage at the most local level. But there are very few able to combine these skills into a seamless, integrated strategy spanning both PR and public affairs.

That’s where we excel. The Orbit Communications team brings an unrivalled breadth of skills, experience and contacts spanning politics, business, the media and the communications industry itself.

Coupled with the analytical skills to cut through complex issues and focus on what’s really important, we’re able to offer our clients that added extra that will get them the result they’re looking for.

j

Public relations

Public affairs

Community engagement

Orbit Communications2 Walker StreetEdinburghEH3 7LB0131 603 8996

www.orbit-comms.co.uk

Facebook Orbit Communications Twitter @orbitcomms Linkedin Orbit Communications