Sources: Clear Channel Marketing

OOH audienceare Valentine’s consumers

And drives them to your online store

Most popular Valentine’s gifts

They like to spend a lot

Especially men

OOH connects with Valentine’s shoppers

Why OOH matters@ VALENTINE’S DAY

Valentine’s & OOH: the p€rf€ct match

18% spends 50-75€

17% spends 75-100€

20% spends 100-150€

80% of Belgians 18-50

exchange Valentine’s gifts

42% 18-34 research online

34% 18-34 purchase online

More & more last-minute & expensive gifts

Men spend twice as much as women

Influence your shopper just before purchase