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Herschel E. Chalk III is recognized internationally as an influencer in the areas of personal branding, leadership development, marketing campaigns, organizational expansion and corporate launch strategies. He is a social entrepreneur and bridges many disciplines as a coach and consultant to social sector organizations and small businesses as Founder and Managing Director of Niche Marketing Strategies and CoFounder of The Xochitl Project. He also educates future social entrepreneurs as a frequent frequent guest lecturer at UC Clermont College and Great Oaks Career Campuses. He is a speaker, blogger (@onlinedollarscholar) and columnist with LaVanguardia newspaper. Having spent the greater part of the past decade generating innovative and breakthrough ideas Herschel has been widely recognized for his success in building and implementing various programs and initiatives within the social sector. Prior to founding Niche Marketing Strategies, Herschel was Senior Marketing and Research Manager with LaVERDAD Marketing and Media, an award winning Hispanic owned and certified minority business that quickly became one of the largest and most recognized names bringing ethnic consumer insights and marketing strategies to Fortune 1,000 companies with a clientele including Procter and Gamble, Toyota, State Farm and Cintas. Most recently clientele including Procter and Gamble, Toyota, State Farm and Cintas. Most recently nationally recognized as minority business of the year. Prior assignments included a Field Representative position with the California Legislature under State Senator Richard Alarcon. While with the State Senators office, Herschel championed efforts to build and sustain relations among a diverse group of constituents. In that role he is credited with authoring a brief history of BlackLatino/a relations in the San Fernando Valley. In each role, Herschel has won praise for building coalitions and widespread support around a common strategy. He is a YMCA Black/Latino Achiever, a member of the Cincinnati World Affairs Council and He is a YMCA Black/Latino Achiever, a member of the Cincinnati World Affairs Council and serves on the boards for the PERT Foundation and Good Foundation Learning Center, in addition to being a 2011 graduate of the Urban League African American Leadership Development Program. Herschel holds a BA in Political Science and Spanish, Certification in Paralegal Studies, and a MA in International Affairs from Georgetown University, Washington, DC, and now serves as the scholarship chair in the Ohio region for his beloved alma mater. A native of Cincinnati, Herschel was raised in a working class family deeply committed to hard work and Herschel was raised in a working class family deeply committed to hard work and entrepreneurism. His lifetime goal is to help increase the cultural competence of the masses through his marketing and outreach efforts. In addition to being a 15year Army Veteran in his spare time Herschel enjoys being a private pilot, skydiving, running and yoga. Contact Info: Office 513.297.9500 | Fax 513.297.9223 [email protected] nmstrategies RichesInNiches herschelchalk THE RICHES ARE IN THE NICHES

Niche Marketing Strategies - CEO and Managing Director - Herschel E. Chalk III

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Herschel E. Chalk III is recognized internationally as an influencer in the areas of personal branding, leadership development, marketing campaigns, organizational expansion and corporate launch strategies. He is a social entrepreneur and bridges many disciplines as a coach and consultant to social sector organizations and small businesses as Founder and Managing Director of Niche Marketing Strategies and Co-Founder of The Xochitl Project. He also educates future social entrepreneurs as a frequent guest lecturer at UC Clermont College and Great Oaks Career Campuses. He is a speaker, blogger, and columnist with El Sol de Columbus Spanish newspaper.

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Page 1: Niche Marketing Strategies - CEO and Managing Director - Herschel E. Chalk III

Herschel E. Chalk III is recognized internationally as an influencer in the areas of personal branding, leadership development, marketingcampaigns, organizational expansion and corporate launch strategies. He is a social entrepreneur and bridges many disciplines as a coach and consultant to social sector organizations and small businesses as Founder and Managing Director of Niche Marketing Strategies and Co-­Founder of The Xochitl Project. He also educates future social entrepreneurs as afrequentfrequent guest lecturer at UC Clermont College and Great Oaks Career Campuses. He is a speaker, blogger (@onlinedollarscholar) and columnist with LaVanguardia newspaper.

Having spent the greater part of the past decade generating innovative and breakthrough ideas Herschel has been widely recognized for his success in building and implementingvarious programs and initiatives within the social sector.

Prior to founding Niche Marketing Strategies, Herschel was Senior Marketing and ResearchManager with LaVERDAD Marketing and Media, an award winning Hispanic owned andcertified minority business that quickly became one of the largest and most recognized names bringing ethnic consumer insights and marketing strategies to Fortune 1,000 companies with aclientele including Procter and Gamble, Toyota, State Farm and Cintas. Most recentlyclientele including Procter and Gamble, Toyota, State Farm and Cintas. Most recentlynationally recognized as minority business of the year. Prior assignments included a FieldRepresentative position with the California Legislature under State Senator Richard Alarcon. While with the State Senators office, Herschel championed efforts to build and sustain relations among a diverse group of constituents. In that role he is credited with authoring a brief history of Black-­Latino/a relations in the San Fernando Valley. In each role, Herschel has won praise for building coalitions and widespread support around a common strategy.

He is a YMCA Black/Latino Achiever, a member of the Cincinnati World Affairs Council and He is a YMCA Black/Latino Achiever, a member of the Cincinnati World Affairs Council and serves on the boards for the PERT Foundation and Good Foundation Learning Center, inaddition to being a 2011 graduate of the Urban League African American LeadershipDevelopment Program.

Herschel holds a BA in Political Science and Spanish, Certification in Paralegal Studies, and a MA in International Affairs from Georgetown University, Washington, DC, and now serves as thescholarship chair in the Ohio region for his beloved alma mater. A native of Cincinnati,Herschel was raised in a working class family deeply committed to hard work andHerschel was raised in a working class family deeply committed to hard work andentrepreneurism. His lifetime goal is to help increase the cultural competence of the masses through his marketing and outreach efforts. In addition to being a 15-­year Army Veteran in his spare time Herschel enjoys being a private pilot, skydiving, running and yoga.

Contact Info:

Office 513.297.9500 | Fax 513.297.9223

[email protected]

nmstrategies RichesInNiches herschelchalk

THE RICHES ARE IN THE NICHES