11

Click here to load reader

Multi Channel Marketing Campaign

Embed Size (px)

Citation preview

Page 1: Multi Channel Marketing Campaign

Multi channel Marketing

Campaign

Big Fernand

Page 2: Multi Channel Marketing Campaign

Mobile Site

Geolocalisation is the first thing a customer encounters, in order to be able to

know which Big Fernand facility is the closest.

There are no pop ups.

Page 3: Multi Channel Marketing Campaign

Website

Page 4: Multi Channel Marketing Campaign

Website

Mostly, the website focuses on the certification that every

products are from France, on the quality chart and explains

that the brand is present on different social medias, such as

Facebook, Twitter or Instagram.

Page 5: Multi Channel Marketing Campaign

Social Medias

Page 6: Multi Channel Marketing Campaign

Social Medias

Page 7: Multi Channel Marketing Campaign

Social Medias

Page 8: Multi Channel Marketing Campaign

Social Medias

The brand Big Fernand is really active on social medias,

especially Facebook, Twitter and Instagram where they

mostly keep in touch with their customers by posting pictures

of their products or by letting people know of the opening of a

new facility for example.

Page 9: Multi Channel Marketing Campaign

Onsite Marketing

For the No Shave November, Big Fernand had decided to

offer the dessert for every people who chose not to shave

during the month of November and let customers know about

it on their social media pages and their website.

For the rest of the year, they don’t appear on any of their sites

to have a particular marketing message.

Page 10: Multi Channel Marketing Campaign

PPC

When typing “Big Fernand” on Google, the two first links are

from Deliveroo and Foodora for a Big Fernand restaurant.

Page 11: Multi Channel Marketing Campaign