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Creating a Web 2.0 identity is undoubtedly a necessity in today’s consumer market. However, the mainstream popularity of smartphones has opened up a new source of marketing potential; for instance, delivering content and offers via text messages, QR codes, mobile apps, and mobile websites presents a profitable future for any business.When you market directly to your prospects', customers' and client's mobile phones, the “time and place” is always “right.”.In other words, things like mobile coupons are an effective way to send interested parties the latest discounts from your brand by setting mobile alerts so they are notified immediately. As a marketing tool, you can allow your customers to sign-up to your mobile list using text message marketing. This involves the use of a shortcode and a keyword. What is a Mobile Coupon? Mobile coupons are special discount codes, product offers, and other exclusive offers, that are delivered directly to your customers’ mobile devices via text messaging. This means your business can set up mobile alerts so your mobile subscribers are notified about products and services that interest them, which in turn, encourages a sales boost. The beauty of this kind of marketing campaign is that it is permission-based; meaning the user WANTS to receive your text offer. By signing up for your text marketing list or scanning your QR code, they are giving you permission to communicate with them about your business. Therefore, you don’t waste precious resources by blindly firing at the masses because only the people who are interested in your offers will receive your messages. Mobile coupons also come in the form of scanable QR codes that can be placed around your business so your customers can easily find exclusive offers while they’re shopping. QR codes can also be placed inside your establishment or even on printed advertisements, such as flyers, business cards, etc. to enhance their effectiveness. YOU CAN CREATE YOUR OWN QR CODES and VIRTUAL BUSINESS CARD and you'll be entered into a monthly drawing for an iPad mini (all FREE) Go to: http://qrrrossbauer.freeqrcodes.mobi More tips and strategies in the complete Mobile Marketing with Coupons 24 page illustrated guide. Send an email request to [email protected] and your copy will be emailed right to your mailbox.
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Why Your Local Why Your Local Business Should Business Should
Use Mobile CouponsUse Mobile Coupons
RichardPresents.com717-919-3931
The Fall of Traditional Advertising MethodsThe Fall of Traditional Advertising Methods
• Yellow Pages, Newspaper ad, Flyers, Direct mail and other traditional methods are not as effective as they once were
• Due to the invention of the internet and mobile smartphones, things have changed tremendously
2
The Rise of Mobile MarketingThe Rise of Mobile Marketing
• Mobile usage is at an all-time high
• Allows you to send special offers directly to your target audience
• It’s fast, cost-effective, and instant
• Can be targeted based on demographics and buying patterns
Average Day of Mobile Phone UsageAverage Day of Mobile Phone Usage
• Mobile users look at their phones within minutes of waking up – it’s one of the first things we do
• Smartphones are used to visit the internet daily
• Mobile devices are used to check email several times per day by most people
Why Mobile Coupons?Why Mobile Coupons?
• It’s permission-based, so your subscribers WANT to receive your messages
• It’s INSTANT so messages are delivered and read within minutes
• Many people today prefer to text over talk on their mobile devices
• Consumer behavior evolves with new mobile technology, so your business has to evolve as well
Why Mobile Coupons?Why Mobile Coupons?
• They’re convenient for consumers so they don’t have to remember to bring paper coupons with them
• They don’t require printing or postage fees
• They offer flexibility and can be quickly and easily changed
• They can be redeemed on the spot
How Do Mobile Coupons Work?How Do Mobile Coupons Work?
1. Select a shortcode and unique keyword for your mobile campaign
2. Get customers and potential customers to opt-in to your list using shortcodes and keywords … or QR codes
3. Create a response for those who opt-in
4. Aggressively market your new mobile campaign for ultimate exposure
5. Start sending out your mobile coupons and make them easy to redeem
Mobile Coupon TipsMobile Coupon Tips
• Give consumers an enticing offer to opt-in your mobile list
• Make your offers time-sensitive to boost conversions
• Choose the right time of day to send your offers
• Do not spam your customers
• Keep it simple!
Different Type of Mobile Coupon OffersDifferent Type of Mobile Coupon Offers
• Cents or Dollars Off Example: Receive $2.00 off of your next
purchase!
• Buy One, Get One Free Example: Buy one meal, receive another one for FREE!
• Multiple Purchase Discount Receive $20 off when you buy any two pairs of jeans!
Contact me for FREE REPORT about
how mobile coupons can GROW your local business.
Thanks for viewing Thanks for viewing this presentation!this presentation!
Contact: RichardPresents.com717-919-3931
http://GoingMobile.mysiteinc.netemail: [email protected]
