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Millennials and Social Media Marketing
Millennials are a new beast
Millennials are essentially the largest consumer market of today
One of the biggest issues corporations are having is how to market to us
In this powerpoint I will outline what Millennials are looking for and how companies can reach us through social media marketing
Millennials use brands as a form of self-expression
A brand is more than just a name to a Millennial
We like to buy wear and utilize brands that we feel align with our personality
We believe the brands we stand by reflect our values beliefs and where we fit in
40 of Millennials say they will even pay more for a brand that reflects the image they wish to portray
The best way to show us who you are as a brand is through vibrant social media marketing
Millennials are always looking for more friends
Millennials are the generation that has the most friends both on and offline
If a brand has an active and engaging social media presence we are much more likely to interact with it
The more we interact with a brand the more likely we are to support it
Screenshots of Tweets of Wendyrsquos replying to customers in sassy and funny ways have gone viral
People see that Wendyrsquos is hilarious and are more inclined to go spend their money there
Millennials want to experience everything
We are a generation that prefers to spend money on experiences over things
A brand that utilizes experiential social media marketing is much more likely to be successful among Millennials
SnapChatrsquos Spectacle glasses are a success because of their pop-up marketing campaign
It got people talking and spreading the word as they waited in anticipation for the next pop-up to appear
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
Millennials are a new beast
Millennials are essentially the largest consumer market of today
One of the biggest issues corporations are having is how to market to us
In this powerpoint I will outline what Millennials are looking for and how companies can reach us through social media marketing
Millennials use brands as a form of self-expression
A brand is more than just a name to a Millennial
We like to buy wear and utilize brands that we feel align with our personality
We believe the brands we stand by reflect our values beliefs and where we fit in
40 of Millennials say they will even pay more for a brand that reflects the image they wish to portray
The best way to show us who you are as a brand is through vibrant social media marketing
Millennials are always looking for more friends
Millennials are the generation that has the most friends both on and offline
If a brand has an active and engaging social media presence we are much more likely to interact with it
The more we interact with a brand the more likely we are to support it
Screenshots of Tweets of Wendyrsquos replying to customers in sassy and funny ways have gone viral
People see that Wendyrsquos is hilarious and are more inclined to go spend their money there
Millennials want to experience everything
We are a generation that prefers to spend money on experiences over things
A brand that utilizes experiential social media marketing is much more likely to be successful among Millennials
SnapChatrsquos Spectacle glasses are a success because of their pop-up marketing campaign
It got people talking and spreading the word as they waited in anticipation for the next pop-up to appear
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
Millennials use brands as a form of self-expression
A brand is more than just a name to a Millennial
We like to buy wear and utilize brands that we feel align with our personality
We believe the brands we stand by reflect our values beliefs and where we fit in
40 of Millennials say they will even pay more for a brand that reflects the image they wish to portray
The best way to show us who you are as a brand is through vibrant social media marketing
Millennials are always looking for more friends
Millennials are the generation that has the most friends both on and offline
If a brand has an active and engaging social media presence we are much more likely to interact with it
The more we interact with a brand the more likely we are to support it
Screenshots of Tweets of Wendyrsquos replying to customers in sassy and funny ways have gone viral
People see that Wendyrsquos is hilarious and are more inclined to go spend their money there
Millennials want to experience everything
We are a generation that prefers to spend money on experiences over things
A brand that utilizes experiential social media marketing is much more likely to be successful among Millennials
SnapChatrsquos Spectacle glasses are a success because of their pop-up marketing campaign
It got people talking and spreading the word as they waited in anticipation for the next pop-up to appear
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
Millennials are always looking for more friends
Millennials are the generation that has the most friends both on and offline
If a brand has an active and engaging social media presence we are much more likely to interact with it
The more we interact with a brand the more likely we are to support it
Screenshots of Tweets of Wendyrsquos replying to customers in sassy and funny ways have gone viral
People see that Wendyrsquos is hilarious and are more inclined to go spend their money there
Millennials want to experience everything
We are a generation that prefers to spend money on experiences over things
A brand that utilizes experiential social media marketing is much more likely to be successful among Millennials
SnapChatrsquos Spectacle glasses are a success because of their pop-up marketing campaign
It got people talking and spreading the word as they waited in anticipation for the next pop-up to appear
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
Millennials want to experience everything
We are a generation that prefers to spend money on experiences over things
A brand that utilizes experiential social media marketing is much more likely to be successful among Millennials
SnapChatrsquos Spectacle glasses are a success because of their pop-up marketing campaign
It got people talking and spreading the word as they waited in anticipation for the next pop-up to appear
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
Millennials want to know you care
Most Millennials say that brands only care about customer feedback because it will impact how other consumers will view the brand
We need to know that the brand cares about us just as much as we care about them
We are much more likely to stay loyal to a brand when we feel they actually care about their consumers
This is why social media pages that are interactive and vibrant are so important
For more help with your social media marketing visit GenMco
httpsgenmco
For more help with your social media marketing visit GenMco
httpsgenmco