CASE STUDYon

MOTIVATIONPresented by:- Ahmed Ansari

(116)

SUBMITTED BYNAME Roll

NoNAME Roll

NoANSARI AHMED 116 RASIKA UPARKAR 105

LAXMI CHOUDHARY 16 DEEPA RANE 81JOHNSON THOMAS 39 BHAVNA MUNJEWAR 60SAURABH SWAIN 98 MAHESH RATHOD 82

ARCHANA SHARMA 91 PRATIKSHA SAHU 85ADIL PATEL 112 PUSHPA BHAGWAT 10

ASHITOSH WAGHCHOURE 107 RUNALI TARE 101AKSHATA SHETTY 92 SHITAL DHUMAL 26

ANKITA RANE 80 UMESH DHADAMBE 23 MALLIKARJUN RAO 66 VANDANA ALORIYA 4

NIKUNJ RAVAL 83 VILAS BOLLAVATHINI 15ASHWINI GOGAWALE 33 SRIKANT BHAIRI 11

CHAITALI TALELE 99 LALITA KAMATH 45

SUNITA PANDA 65 PRIYANKA ANGANE 5

SANA CHOUGALE 20 ANALI RAHATE 76

IMPORTANCE OF MOTIVATION• Improves Performance

Level• Change Negative or

Indifferent Attitudes • Reduction in Employee

Turnover• Reduce Absenteeism• Reduction in Resistance

to Change

THEORIES OF MOTIVATION USED BY

FREDERICK TAYLOR

SCIENTIFIC MANAGEME

NT

ABRAHAM MASLOW

HIERARCHY OF NEEDS

FREDRICK HERZBER

G

TWO-FACTOR THEORY

ELTON MAYO

HUMAN RELATIONS MOVEMENT

FREDERICK TAYLOR• F.W. Taylor was associated with the theory of ‘SCIENTIFIC MANAGEMENT ‘Under

this theory he proposed a monetary reward system known as the Piece wage rate system

IMPLEMENTATION OF SCIENTIFIC MANAGEMENT • For many people PAY is the main motivator so Kellogg provides within the organization:1. Cash alternatives2. Buy and sell the holiday days3. Reward systems to increase productivity and profit4. Development of people (boost creativity and start up own projects within organization)

ABRAHAM MASLOWSELF-ACTUALIZATION – Kellogg’s provides employees with the opportunity to take on challenging and stimulating responsibilities.

ESTEEM NEEDS – All employees should feel they have contributed. Values of being positive, seeing best in people, recognizing diversity

SOCIAL NEEDS – These are associated with a feeling of belonging. Kellogg’s operates weekly group ‘huddles’. These provide informal opportunities for employees to receive and request information on any part of the business

SAFETY NEEDS – Kellogg’s values the safety of all employees. The company is committed to providing a safe and healthy work environment to prevent accidents

PHYSIOLOGICAL NEEDS – Kellogg’s offers competitive salaries. They offer benefits like as childcare vouchers, cash alternatives to company cars accomplish basic needs

FREDRICK HERZBERG• Herzberg’s Motivation‑ Hygiene Theory • Herzberg felt that satisfied employees would be productive

employees. Herzberg's theory is called two-factor theory.

IMPLEMENTATION OF MOTIVATION‑ HYGIENE THEORY

• Kellogg's has a 'FIT FOR LIFE' program me offering employees access to fitness centres free health checks and annual fitness assessments by healthcare specialists every spring

ELTON MAYO• Elton Mayo Human Relations Movement. Mayo

showed that employees were best motivated if they worked in teams

• Communication :- keeps a two way dialogue with employees. This helps to empower the workforce.

• Sue Platt, HR Director says “Here at l listening is a central premise of the way we work. We believe that our employees have some of the best ideas and that a successful company is one that listens to the grass roots feedback ” 

OTHER MOTIVATIONAL METHODS USED BY

PERSONAL DEVELOPMENT

PLANNING (PDP)

FLEX-TIMEYOGA

& MEDITATION

SWOT

1.Short term assignments2.Travel facilities3.Reimbursements and Loans to employees4.On the job and Off the job training to

workers

THANK YOU