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1. Foundation2. Authority Leadership Platform3. Prospecting & Database Building4. Messaging & Engagement Machine5. Case Studies6. ROI + Customer Acquisition Cost (C.A.C.)
Overview7. Next Steps
B2B 6X Social Selling System Processes & Setup
A Hands-Off B2B Lead
Generation System Using Social Media To Produce 10 to 30+
Online Meetings Each Month Like Clockwork For Your Business
B2B 6X Social Selling System
Version 1 Has Been Successfully Employed By 100’s of B2B Companies Around the World During The Past 4 Years.
Successful 7&8 Figure Startup
Entrepreneur Technology & Software Developer Systems Optimization Expert Developed Technology & Processes to
Optimize the New Power Grid System & Financial Markets
Developed Technologies & Processes to Optimize B2B Social Selling – “B2B SS4X Marketing System”
Joe Conroy’s Bio
Joe Conroy
Click Here To Visit LinkedIn Profile
4+ Platforms – B2B
SS6X
B2B Social Media Platforms Website & Email Platforms
Create Your Perfect Prospect Profile1
Determine Where Your Perfect Prospects Hang Out1
Determine What Your Perfect Prospects Care About1
Creating Your Top-Of-Mind Campaign Social Media Profile(s) Optimization – USP Determine Your Market Opportunity, ROI, and
Customer Acquisition Cost (CA.C.)2
Step #1 – We Build Your Foundation
1-We Have 3 Surveys You Complete Which Provide Us This Information.2-Please See Slides 38 41 For More Details.
Step #1a – We Find Your 5.4 Decision
Makers & Influencers
Your Perfect Prospect – “Buyer”
“The average B2B decision-making group includes 5.4 buyers.”
CEB Global October 2014
Identify The Content Types and Sources Your
Perfect Prospect Reads Convert Sources to RSS Feeds/Feedly Configure Sources to Publish on Social Media Sites Setup Publishing Hub & API’s (Buffer) Setup Embeddable CTA (Snip.Ly) Identify Web Assets (e.g. Whitepapers) To Embed Setup First A/B Split Test Campaign
Step #1b – We Your Setup Curated Content Sources
My Team and I Complete This Work.
Find Everyone On Linkedin Based On Perfect Prospect
and Market Analysis Results Process Each Name Through SS6X DAQ System* Gather All Relative Data – Name, Company, Industry,
Title, Email, etc. Identify Twitter, Facebook, Google Plus Account
Names Gather Minimum of 1,500 “Perfect Prospect” Records
Step #1c – SS6X Data Acquisition
*Proprietary system developed by InnoVitae; Joe’s parent company.
Connect Social Media Accounts Find Identified Perfect Prospects On Each
Account From Data Acquisition Configure Settings For Liking, Sharing,
Retweeting, Favoriting, Mentioning, Etc.* Test All Accounts and Tasks
Step #1d – SS6X Technology Integration
Proprietary system developed by InnoVitae; Joe’s parent company.
Profile Optimization (Title, Summary, etc.) Choosing Your Linkedin Group Name Create Your Linkedin Group Create Your LI Welcome Group Messages Publish Seed Your LI Group With New Members* You Now Become John Smith, CMO Of XYZ, &
Founder of The _”Internet Security”_ Leadership Foundation
Step #2 – Your Authority Leadership Platforms - Linkedin
*From the Perfect Prospect Data Acquisition Process.
Profile Optimization (Bio, Bkgd.,Links,
Pinned Tweet) Configuring + Optimizing Hashtags Configure Social Interactions and Trigger
Events (Liking, Following, Mentioning, etc.) Configure Direct Messaging Sequence(s) Configure Twitter Prospect Lists
Step #2a – Your Authority Leadership Platforms - Twitter
My Team and I Complete This Work.
Import Perfect Prospects From Data
Acquisition Process Integrate Curated Content System Integrate Website Content
Step #2d – Your Authority Leadership Platforms – Email
Marketing
My Team and I Complete This Work.
CNN/ Newspaper Format 8 Sections Integrated With Social Media Accounts (Linkedin,
+ Twitter + Google Plus) Advanced Social Media & Content Curation
Technology 25 Feed Sources Content Updated Daily
Step #2d – Your Authority Leadership Platforms – Website
My Team and I Complete This Work.
Profile Optimization (Bio, Bkgd.,Links) Configuring + Optimizing Hashtags Configure /Identify Communities To Join Configure Social Interactions and Trigger
Events (Liking, Following, Sharing, etc.) Configure Direct Messaging
Step #2b – Your Authority Leadership Platforms – Google
Plus
My Team and I Complete This Work.
Profile, Design & Branding Optimization Choosing Your Facebook Group Name –
Same As Linkedin Group Name Inviting Members To Join Integration With Content Marketing
Systems
Step #2c – Your Authority Leadership Platforms – Facebook
Initial Database Build
InnoVitae Data Acquisition Systems (IDAS) – LI Group+ 1st Degree Connections 500 to 1,000 Linkedin Group Members Based
on Perfect Prospect & Influencer Profile Send Invites To Become 1st Degree
Connection (80% Success Rate) 400 to 800, 1st Degree Connections
Step #3 – Prospecting & Database Building
Ongoing Growth & Management
100 to 400 Monthly Linkedin Group Invites via IDAS
Linkedin Profile Trigger Event Responses Twitter, Google, Facebook Leads Email Lead & Website Leads
Step #3 – Prospecting & Database Building
New 1st Degree Connections Linkedin Group Membership Growth Linkedin Engagement Process Twitter Engagement Process G+ Engagement Process Facebook Engagement Process Email Marketing Program
Step #3 – Prospecting & Database Building
My Team and I Complete This Work.
And…We have 30 Other
Linkedin “Trigger Events” Where Our Team Will
Respond To Your Perfect Prospects.
4 Platform Messaging Campaign Strategy
Linked-In, Twitter, Email, & Google Plus Multi-Platform, Multi-Touch
“PP” Receives A Message Every 17 to 24 Days. 19 Messaging Scripts
All Resource – Benefit Focused Campaign Tracking
Step #4 – SS6X Messaging Machine
Don’t Forget This Does Not Include Social Engagement Actions – e.g. “Likes”
Step #4 – SS6X Messaging Machine
Step #4 – SS6X Messaging Machine
Step #4 – SS6X Messaging Machine
19 Messaging Templates One Personalized Message Sent Out Every
17 to 24 Days Curated Content With Expert Commentary 4th Message Requests Phone Call If No Call On 4th Message, System Starts
2nd Messaging Loop
Step #4a – Linkedin Profile Messaging
My Team and I Complete This Work.
Here Is One Of The 17 Script
Templates.
Send 1 Message / Week to Group Summary Report of Top Content and
Engagement Other Expert Commentary On Industry Message Includes Calls-To-Action
(Download Whitepaper, Complete a Discovery Call, etc.)
Step #4b – Linkedin Group Messaging
My Team and I Complete This Work.
Send 1 Message / 2-Weeks to Prospects (Non LI
Group+ LI 1st Degree Perfect Prospects) Summary Report of Top Content and
Engagement Other Expert Commentary On Industry Website Topic Summary Additional Source Use Gmail Mail Merge & Personalize (Not
Autoresponder)
Step #4c – Email Messaging
My Team and I Complete This Work.
Highlighting the Most Popular Insights They Are Interested
In.
Your Email Is Sent Weekly To Your Email List
Including Non-1st Degree Connections
Up To Thousands Of Additional Prospects
We Have Our Own Email Servers
Everything Is Hands-Off For You
All Emails Are TCPA Compliant
Send 1 Message / 2-Weeks to
Followers Messaging Segmented By “Lists” Call-To-Action: Setup a Phone Call, or
Become a 1st Degree Connection on Linkedin
Step #4d – Twitter Messaging
My Team and I Complete This Work.
Twitter Reframe – The
Account Has Been Setup / Optimized, And Has Been
Promoting Similar “Prospect Loving” Content As LinkedIn .
Snip.Ly – Embed-Able CTA For Curated
Content (White Paper, Download, etc.) All Linkedin Updates, Tweets,& Posts to
Google Plus & Facebook Will Utilize the CTA
Able to Split Test Monitor & Track All Aspects
Step #5 – Embedded Call-To- Actions
My Team and I Complete This Work.
CTA Insert..
We Produce Content Insights For You With Embedded Calls-To-Action On High Authority Sites Like CMO.Com
Twitter Reframe – The
Account Has Been Setup / Optimized, And Has Been
Promoting Similar “Prospect Loving” Content As LinkedIn .
And Remember, Each Piece
Of Content (“Buyer Insights”) Has An Embedded Call-To-
Action.
C.T.A. Analytics
Average Transaction Value: $ 35
Million Geography: United States IPP*: Family Office Owner Sites Employed: Linkedin,
Linkedin Group, Twitter, & Email Marketing
Sales Lead Cycle: 6 to 12 Months B2B SS4X ROI: 9,960%
B2B SS6X Case Study
Industry – Oil & Gas Investments (Financial)
*IPP – Ideal Prospect Profile
Average Transaction Value: $
1,700 Geography: United States IPP: Human Resource Manager Sites Employed: Linkedin,
Twitter, & Email Marketing Sales Lead Cycle: 1 to 3 Months B2B SS4X ROI: 483%
B2B SS6X Case Study
Industry – Background Screening; Human Resources
*IPP – Ideal Prospect Profile
Average Transaction Value: $
25,400 Geography: United States IPP: IT Director, CIO, VP
Technology, CTO Sites Employed: Linkedin, Twitter,
Google Plus, & Email Marketing Sales Lead Cycle: 4 to 6 Months B2B SS4X ROI: 1,186%
B2B SS6X Case Study
Industry – Technology; Software As A Service (SaaS)
*IPP – Ideal Prospect Profile
Average Transaction Value: $
6,400 Geography: United States IPP: Doctors, Nursing Director,
Head of Radiology Sites Employed: Linkedin, Twitter,
& Email Marketing Sales Lead Cycle: 1 to 3 Months B2B SS4X ROI: 623%
B2B SS6X Case Study
Industry – Healthcare; Medical Supplies
*PPP – Ideal Prospect Profile
Average Transaction Value: $
9,600 Geography: United States IPP: COO, HR Director Sites Employed: Linkedin,
Twitter, & Email Marketing Sales Lead Cycle: 1 to 3 Months B2B SS4X ROI: 857%
B2B SS6X Case Study
Industry – Education; Corporate Learning & Development; Training*PPP – Ideal Prospect Profile
4+ Platforms – B2B
SS4X
B2B Social Media Platforms Website & Email Platforms
#1 – Increased Exposure Probability#2 – Increased Viral Probability# 3- Increased Mindshare Probability
4+ Platforms – Benefits
“The More Exposure a Buyer Has to
You Over Time, The More Crystalized Their Vision of Your
Value Becomes.”-Jamie Shanks- “Social Selling
Mastery”
We Have Developed An ROI & Customer Acquisition Cost
(C.A.C.) Analyzer.
Everything You Have Just Been
Presented Occurs Daily At Scale For;400
1,5003,000+
Perfect Prospects
You Click On The “Click Here
To Apply” Button On The Next Page.
If Your Application Is Approved, You Will Be
Scheduled With Joe Conroy For The 1on 1 Strategy
Session.
Successful 7&8 Figure Startup
Entrepreneur Technology & Software Developer Systems Optimization Expert Developed Technology & Processes to
Optimize the New Power Grid System & Financial Markets
Developed Technologies & Processes to Optimize B2B Social Selling – “B2B SS4X Marketing System”
Joe Conroy’s Bio
Joe Conroy
Click Here To Visit LinkedIn Profile
Special Update:
- 200% ROI Guarantee -InnoVitae Will Provide A 200% ROI Guarantee For Its B2B SS4X Social Selling System After 1 Year Or 2x Sales Lead Cycle; Which Ever Is
Greater.
