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Influence Marketing & Native Advertising Dragan Varagić www.draganvaragic.com The Future of Media/Blogging Profits INTERNET MARKETING AND ONLINE PR CONFERENCE Skopje, 15 November, 2013

Influence Marketing and Native Advertising

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What are the origins and motivations behind the Influence Marketing, and how it is used for more and more popular Native Advertising? These issues are described in the context of Balkan's blogosphere.

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Page 1: Influence Marketing and Native Advertising

Influence Marketing & Native Advertising

Dragan Varagićwww.draganvaragic.com

The Future of Media/Blogging Profits

INTERNET MARKETING AND ONLINE PR CONFERENCE Skopje, 15 November, 2013

Page 2: Influence Marketing and Native Advertising

Via Donny Miller

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Hana Kazazović, BiH Vladimir Vulić, CG

Darko Buldioski, MK

Digital Natives - Online Influencers

Page 4: Influence Marketing and Native Advertising

The Time We are Living in…

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The Time We are Living in…

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Via PeerInfluencer.com

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Influence Marketing Age

Page 8: Influence Marketing and Native Advertising

Influence Marketing Age

Via BuzzCanuck

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Influence Marketing Age

Via JeffBullas.com, 2013

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Via PeerIndex.com

Via JeffBullas.com, 2013

Page 11: Influence Marketing and Native Advertising

Courtesy of chiefmartec.com

Via Pardot.com

Via SolveMedia.com

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Courtesy of chiefmartec.com

Page 13: Influence Marketing and Native Advertising

Courtesy of chiefmartec.com

Page 14: Influence Marketing and Native Advertising

Courtesy of chiefmartec.com

Page 15: Influence Marketing and Native Advertising

Courtesy of chiefmartec.com

Page 16: Influence Marketing and Native Advertising

Courtesy of chiefmartec.comhttp://www.jeffbullas.com/2013/03/11/10-insights-on-social-media-and-blogging-influence-new-research/

Page 17: Influence Marketing and Native Advertising

Influence Marketing & Native Advertising

Dragan Varagićwww.draganvaragic.com

The Future of Media/Blogging Profits

INTERNET MARKETING AND ONLINE PR CONFERENCE Skopje, 15 November, 2013