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Maureen "Mo" Douglas - An international advisor on positive public engagement, Mo has applied her approach to engagement campaigns around the world, to Olympic Games (Vancouver 2010, Sochi 2014, Rio 2016), major events, executive leadership training, local and regional government consultations and more. She helps people build stronger, more positive relationships with their clients and community. And she does it all with a refreshing sense of humour and passionate commitment to excellence.
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Hugging the Angry MobA Radically Positive Approach to Public Engagement
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
62% Canadian business
51% Canadian gov’t
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Angry MobOthers
Government’sAngry Mob 49%
Business’sAngry Mob 38%
Angry MobOthers
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Fear=Anger. Anger=Fear
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
takes years to build,seconds to break
and forever to repair.
TRUST
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
R RelevantE EngagingS SincereP PreparedE ExpertC CollaborativeT Transparent
RESPECT turns “Us vs. Them” into WE
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Have you been part of a project or issue that failed to engage with RESPECT?
How did the absence of RESPECT impact the situation?
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Engage with RESPECT
Clarify Purpose Plan Process
Communicate Promote Share Follow up
Connect Engage Inform Inspire
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
SHARE with RESPECT Values for Positive Engagement
Engage with RESPECTSHARE your concerns
RelevantEngagingSincerePreparedExpertCollaborativeTransparent
Solutions-oriented
Helpful discussion
Accurate information
Respectful dialogue
Engaged Listening
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
1. Think like a member of the public
2. Invite everyone to the table and earn their trust
3. Be real. Be honest. Be vulnerable.
4. Share and relate
5. Respect their time and concerns
6. Invite community members to lead engagement programs
7. Not all great ideas cost $$$$$
8. Embrace community knowledge
9. Know the issue – past & present
10.Ask for and answer all questions
20 Tips for Engaging with RESPECT11. Don’t fear your own information
12. Engage through celebration
13. Express gratitude
14. Maintain your integrity – always
15. Ask your community to be advocates and ambassadors
16. Ask the community to help make your project better
17. Meet with your adversaries
18. Work grassroots up & leadership down
19. Be the most positive person in the room
20. Follow up and follow through
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
RESPECT – the antidote to:
NIMBYs Not In My BackYard
NIABYs Nothing In Anyone’s BackYard
BANANAs Build Absolutely Nothing Anywhere Near Anywhere
CAVERs Citizens Against Virtually Everything
NOPEs Not On Planet Earth
RESPECT addresses:
FOMO Fear of Missing Out
WIIFM What’s In It For Me
DUDEs Developers Under Delusions of Entitlement
And results in:
YIMBYs Yes! In My BackYard
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Trust
Collaboration
Collective success
Co-creation and innovation
Positive thinking and better solutions
Enhanced relationships and reputation
Engaging with RESPECT results in
Leveraging the Power of Community
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Engage with RESPECTWhere will you apply the RESPECT approach to a current issue, project or stakeholder group to improve the relationship or outcome?
Exchange your idea and email address and share outcomes in a week.
R RelevantE EngagingS SincereP PreparedE ExpertC CollaborativeT Transparent
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
Stay Engaged with tools and resources
www.maureendouglas.com
@mo_mobilize
ca.linkedin.com/in/modouglas/
© 2014 Mobilize Strategies Inc. May not be reproduced without permission.
If there is any one secret of success, it lies in the ability to get the other person’s point of view and see things from that person’s angle as well as from your own.
Coming together is a beginning; keeping together is progress; working together is success.
~ Henry Ford
