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After hitting a low in my life I stumbled upon SEO & the digital landscape. I was infatuated by it and in quite a short period of time, and a lot of work, I managed to completely change my life around - here is my story.
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How Digital Marketing Saved My Life
THIS IS ME FINISHING HIGHSCHOOL AT JUST 16
I WENT TO COLLEGE TO STUDY COMPUTING SCIENCE
STUDY??
MORE STUDY
MY LIFE PRIORTIES
LOSING DIRECTION
I DROPPED OUT OF UNIVERSITY, IT WASN’T THE RIGHT PATH FOR ME.
BUT STILL KEPT LIVING THE UNIVERSITY LIFE
I JUMPED FROM JOB TO JOB
AND HATED THEM ALL
I DIDN’T HAVE ANY PASSION, DIRECTION OR DREAMS
I LOST WEIGHT AND BECAME VERY UNHEALTHY
FINDING A PATH
“What would you do each day if you didn’t need to earn money”
REACHED OUT TO MY BIG BRO FOR ADVICE
IT GOT ME THINKING – “WHAT AM I INTERESTED IN?”
I WAS ALREADY CREATING DIGITAL CONTENT WITH MY FRIENDS
AND GOT INTRODUCED TO SEO SO I COULD RANK IT.
I WAS STARTING TO FIND A PATH
I DECIDED TO COMPLETELY CHANGE MY LIFE AND COMMIT TO THIS
THE CHANGES
I QUIT MY CURRENT JOB
I MOVED TO DUBLIN CITY TO WORK & STUDY
I SET MYSELF SOME PROPER GOALS
Get a qualification in SEO
Get an SEO role with a leading digital agency
Create and sell my own website
THE WORK
I STARTED STUDYING A POST-GRAD IN SEO
I BEGAN TO BUILD SITES THAT WERE GOING TO MAKE ME ‘RICH QUICK’
I USED SOCIAL MEDIA TO BUILD COMMUNITIES FOR MY SITES
I EVEN MADE MY FIRST SALE
ALL MY SITES FAILED BUT I DIDN’T CARE, I WAS FASCINATED – DID I JUST FIND A PASSION?
I TAPPED INTO MY INTEREST IN FASHION AND CREATED A MENS FASHION MAGAZINE
I CREATED VIDEO CONTENT, GUIDES AND BLOG POSTS
I DISCOVERED OPPORTUNITES WITHIN VIDEO CONTENT
I BUILT SOCIAL COMMUNITIES
I CONTINUED TO WORK & STUDY AROUND THE CLOCK
I HIRED WRITERS TO CREATE ADDITIONAL CONTENT
BRANDS BEGAN TO SEND ME FREE CLOTHES TO REVIEW
FOR A JOBLESS GUY I LOOKED PRETTY GOOD
I CLOSELY FOLLOWED & LEARNED FROM INDUSTRY LEADERS
I STARTED TO FEEL CONFIDENT IN MY ABILITY TO HIT GOALS.
Get a qualification in SEO
Get an SEO role with a leading digital agency
Create and sell my own website
I KNEW I COULD DO BIGGER AND BETTER THINGS
WHICH MEANT LOT’S MORE WORK
FOR ONCE IN MY LIFE I WAS CONFIDENT IN WHAT I WAS DOING
THE REWARDS
“When you feel positive and confident in what you
are doing the world will reward you”
BROS HIT ME WITH A STATEMENT THAT STUCK
I SCORED A 3 MONTH INTERNSHIP WITH THE BIGGEST DIGITAL AGENCY IN DUBLIN
THEY THEN TOOK ME ON AS A SEARCH EXECUTIVE
I RECEIVED MY DIGITAL MARKETING QUALIFICATION
I BECAME ADWORDS CERTIFIEDI BECAME ANALYTICS CERTIFIEDI BECAME INBOUND CERTIFIED
I WAS PROMOTED TO SEO MANAGER
I WANTED TO REPRESENT THIS NEW DIRECTION IN MY LIFE
THE RESULTS
I EXCEEDED ALL THE GOALS I SET MYSELF
I FOUND A PASSION
HOLY CRAP !! I LOVE MY JOB
THE OPPORTUNITIES THAT FOLLOWED
I WAS CONTACTED ABOUT ROLES IN SYDNEY, PERTH AND THE STATES
I HOPPED ONTO A PLANE TO AUSTRALIA
NOT BEFORE A QUICK FEW MONTHS IN ASIA
STARTED AS AN SEO SPECIALIST UPON ARRIVAL IN OZ
THE LIFE I NOW LIVE
INSPIRED
MOTIVATED
HEALTHY - HIGHLY RECOMMEND CROSSFIT
THANKFUL TO COLLEAGUES, AGENCIES & INDUSTRY LEADERS
Quotes From Those Who Have Influenced My Career
“WHY ARE YOU HERE? THE SINGLE MOST IMPORTANT QUESTION YOU CAN ASK YOURSELF”
DANNY DOVER
“TELL A STORY, MAKE IT TRUE, MAKE IT COMPELLING AND MAKE IT RELEVANT”
RAND FISHKIN
“TO GUARENTEE SUCCESS, SPEND 95% OF YOUR TIME DEFINING THE PROBLEM AND 5% OF YOUR TIME SOLVING IT”
AVINASH KAUSHIK
KIERAN FLANAGAN
LEARN BY GETTING SHIT DONE, THE WORST THING TO HAPPEN IS THAT YOU WILL LEARN SOMETHING!
“FIND YOUR PASSION AND WORK HARD, THE REWARDS COME IN MAY
FORMS AND COULD SAVE YOUR LIFE”
@colmflanagan24