Server Density’s

“Stick Marketing”

DougMcIsaac.com

Why was this awesome marketing?

• VHS case made us go…

• ”VHS???”

• Or is it a game??

• Let’s open it….

Why was this awesome marketing?

• A handwritten note introducing us to

our rep…

• Made us ask…

”How much are we paying for this?”

What all was included?

• A cool case

• A handwritten note introducing us to our rep…

• A wax seal – very classy

• Some Earl Gray Tea

• A little notebook

• A sticker

• A Patch

Why was this awesome….

Why was this awesome?

• It was a total surprise – mailed from the

UK

• They know there target market

• Network guys who run servers

Awesome work Server Density!

www.DougMcIsaac.com