Grandera

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TRADITIONAL AUTHENTIC ELEGANT CLASSIC

GROHE GRANDERA COMBINES CLASSICAL ICONS WITH MODERN DESIGN ELEMENTS

SINFONIA

KENSINGTON

COSMOPOLITAN

ATRIO

ALLURE

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GROHE GRANDERA CONCEPT

GRANDERA from GROHE

The collection stands alone as a bold aesthetic statement with a clear nostalgic link to a decadent former period, which brings with it; an aspiration for quality, luxury and superior craftsmanship. The desirability of this unique aesthetic is evident in its global appeal and flexibility. The collection sits confidently and beautifully in contrasting interiors from the Mandarin Oriental in Hong Kong, to the Hamptons in New York.

GROHE GRANDERA. WELCOME HOME!

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Timeless Long lasting design and value

Complete & coordinated Comprehensive global range Coordinated design with thermostats, showers and accessories

Flexibility/Freedom of design Perfect matching within the bandwith from authentic up to contemporary style Available in chrome, chrome-gold, brushed nickel

• A TRUE INNOVATION FOR THE MASS PREMIUM SEGMENT • GROHE NEEDS PARTNERS TO SHOW, TELL AND SELL THE CONCEPT • BE PART OF IT – LET‘S PLAN THE LAUNCH TOGETHER FOR MAY 2013

GROHE GRANDERA KEY CHARACTERISTICS

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GROHE GRANDERA – SELLING LINE WELCOME HOME!

We seek elegance rather than luxury

And refinement rather than fashion

We embrace ingenious simplicity

And exude classic good taste in design

And pure beauty in movement and appearance

All centered on a product that’s ‘build to last’

Designed, crafted and made in Germany

For discerning people, everywhere.

GRANDERA: AT HOME IN MORE THAN 75% OF WORLDS BEST HOTELS. WELCOME HOME!

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GROHE GRANDERA PRODUCT – FIRST IMPRESSIONS

timeless modern classic

modern flair

luxury

refined elegance

simplicity

transcending styles

classical harmony

designed to last

elegant classic sophisticated

modern twist

feminine forms

masculine edges

square yet round

jewel like quality

nostalic link

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BASIN BATH SHOWER

GROHE GRANDERA COORDINATED DESIGN ACROSS ALL DRAW-OFF POINTS

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0

Seven degrees

Seven degrees angle, inviting the user and guiding them intuitively to the point of interaction.

GROHE GRANDERA BRAND DNA – SIGNATURE ELEMENTS

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Elegant lines flowing like water.

Defined and very precise edges.

Decorative elements have been introduced resonating quality through their precision craftsmanship.

The pillowed surfaces humanize and soften the form and gently reflects light.

GROHE GRANDERA DESIGN ELEMENTS

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The flaring out base and mousseur area bring a classic look, inspired by shapes one can find in chess pieces, perfume bottles or lamps.

Defined and precise edges.

Decorative elements have been introduced resonating quality through their precision craftsmanship.

The pillowed surfaces humanize and soften the form and gently reflects light.

GROHE GRANDERA DESIGN ELEMENTS

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A consumer centric ceramic tray serves as a platter for candles, soaps and cosmetics enhancing the bathing experience.

The hand-shower resides on the side of the bath mixer for improved comfort.

GROHE GRANDERA DESIGN & FEATURE ELEMENTS

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Ceramic was carefully selected for the accessories for its authenticity and the ability to effortlessly match bathroom furniture.

GROHE GRANDERA COORDINATED DESIGN ACCESSORIES WITH CERAMICS

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GROHE GRANDERA PRODUCT RANGE – BASIN & BIDET

23303000 Basin mixer

23310000 Basin mixer smooth body

23313000 Basin mixer free-standing basins

23315000 Bidet mixer

19929000 Basin mixer wall, 177mm

19930000 Basin mixer wall, 234mm

20417000 3-hole basin mixer

20389000 3-hole basin mixer

21107000 Basin mixer

20414000 3-hole basin mixer wall, 177mm

20415000 3-hole basin mixer wall, 234mm

Reference number

MRP 2013 in INR

23303000 28740

23303IG0 39220

23310000 28740

23310IG0 39220

21107000 37350

21107IG0 50970

19929000 37350

19929IG0 50970

19930000 41250

19930IG0 56295

20414000 36300

20414IG0 49550

20415000 40200

20415IG0 54875

20417000 43830

20417IG0 59820

20389000 48510

20389IG0 66185

23313000 41250

23313IG0 56295

23315000 29190

23315IG0 39820

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GROHE GRANDERA PRODUCT RANGE – BATH/SHOWER FITTINGS

23317000 Bath/shower mixer

19920000 Bath/shower mixer

19936000 4-hole bath combination

19919000 5-hole bath combination

13341000 Bath spout

23318000 Bath/shower mixer floor-mounted

23316000 Shower mixer

19932000 Shower mixer

19948000 Bath thermostat with 2-way diverter

19937000 Shower thermostat with 2-way diverter

19934000 Shower thermostat

19941000 Central thermostat

19944000 Concealed valve

19942000 5-way diverter

Reference number

MRP 2013 in INR

23316000 33510

23316IG0 45740

19932000 22710

19932IG0 31000

19934000 30090

19934IG0 41080

23317000 45390

23317IG0 61965

19920000 24870

19920IG0 33930

23318000 145470

23318IG0 198545

19948000 30930

19948IG0 42210

13341000 17310

13341IG0 23595

19944000 7200

19944IG0 9830

19942000 9990

19942IG0 13640

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GROHE GRANDERA PRODUCT RANGE – SHOWERS

27974000 Head shower Ø210

26037000 Hand shower

27993000 Wall holder set

26038000 Shower rail set

27970000 Shower outlet elbow

27969000 Hand shower holder

27978000 Ceiling arm 142mm

27982000 Ceiling arm 292mm

27986000 Shower arm 286mm

Reference number

MRP 2013 in INR

27974000 29940

27974IG0 40860

27986000 7080

27986IG0 9640

27978000 5190

27978IG0 7090

27982000 6240

27982IG0 8505

26037000 7590

26037IG0 10365

27993000 16200

27993IG0 22115

27970000 9960

27970IG0 11785

27969000 6540

27969IG0 8190

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GROHE GRANDERA PRODUCT RANGE – ACCESSORIES

40626000 Holder with tumbler

40628000 Holder with soap dish

40627000 Holder with soap dispenser

40661000 Lamp

40630000 Towel ring

40629000 Towel bar

40631000 Robe hook

40633000 Bath grip

40625000 Toilet paper holder

40632000 Toilet brush set

18651000 Tray for 23316000 & 23317000

Reference number

MRP 2013 in INR

40625000 13590

40625IG0 18525

40626000 12990

40626IG0 17705

40627000 16980

40627IG0 23155

40628000 15960

40628IG0 21800

40629000 17970

40629IG0 24510

40630000 10980

40630IG0 14995

40631000 8100

40631IG0 11060

40632000 29580

40632IG0 40355

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GROHE GRANDERA FOCUS CONFIGURATION – BATHROOM (OPTION 1)

BASIN AREA SHOWER AREA

23310000

BATH AREA

27986000

DIVERTER AREA

35501000

13341000

BASIN AREA SHOWER AREA BATH AREA

DIVERTER AREA

27974000

19920000

23310IG0 27986IG0

35501000

13341IG0

27974IG0

19920IG0

GO

LD V

ERSI

ON

C

HR

OM

E V

ERSI

ON

PACKAGE PRICE

PACKAGE PRICE

DP

MRP

58220/-

114740/-

DP

MRP

74360/-

154045/-

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23310000 27986000

DIVERTER AREA 35501000


DIVERTER AREA

27974000

19920000

23310IG0 27986IG0

35501000

27974IG0

19920IG0 GO

LD V

ERSI

ON

C

HR

OM

E V

ERSI

ON

PACKAGE PRICE

PACKAGE PRICE

DP

MRP

62645/-

123590/-

DP

MRP

79265/-

164350/-

27933000 27970000

27933IG0 27970IG0

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23310000

BATH AREA

27986000

DIVERTER AREA 35500000

13341000

BASIN AREA SHOWER AREA BATH AREA

DIVERTER AREA

27974000

19948000

23310IG0 27986IG0

35500000

13341IG0

27974IG0

19948IG0

GO

LD V

ERSI

ON

C

HR

OM

E V

ERSI

ON

PACKAGE PRICE

PACKAGE PRICE

DP

MRP

69485/-

133980/-

DP

MRP

86540/-

175505/-

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• Full choice of single-lever and two-handle basin mixers fitting all kinds of ceramic types

• Full range of exposed and concealed bath / shower fittings for renovation and new build

• Most complete SPA range within the competitive set

• Timeless design - perfect matching within the bandwith from authentic up to contemporary style

• Fully matching thermostats, showers and accessories in coordinated design

• Less water and energy consumption - GROHE EcoJoy, Aquadimmer Plus and temperature limiter

• Easy and intuitive to use - clear markings for shower & bath applications on thermostats

• Designed + Engineering GROHE Germany – Made-in-Germany

GROHE GRANDERA UNIQUE SELLING POINTS & CONDITIONS TO WIN

UNIQUE SELLING PROPOSITION

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THANK YOU !!!

Marketing

Grandera