Fortunes in the Follow Up

Follow-up

Overview

Valerie Pugsley Inspired Strategic Solutions ISSolutions4U.com

http://issolutions4u.com/

Mindset



●Start with End in Mind●Think of the End Result



The problem is, we try and sell features.

Our audience, uses features to justify their purchase.



They're not looking for your service,

They're looking for a result



Buying security or freedom from debt will look for financial services wealth coach

etc.

Buying relief from pain will look for Chiropractor, Dentist,

etc.




FTF = Fortunes in The Follow-

up


Follow-up 7-10 touches to make a sale


Recently heard 14-30 touches via internet


Mistake I See: $$ in Lead Generation with…

● Little to No Follow-up● Push Follow-up w/ No Value● Adding to List w/Out Permission● Networking but No Follow-up



Type of follow-up varies per Industry & Goal

EmailSnail Mail

Text Messaging Valerie Pugsley Inspired Strategic Solutions

ISSolutions4U.com




Email:Email 1. Story about Legacy or Family from own life & why you do what you do



Email 1. Story about Legacy or Family from own life & why you do what you do

Email:

Email 2. Ideas for family get together --or-- Fun things to do with Grandchildren





Email:

Email 3. Things to avoid when getting photos done --or-- Stamping activity next time Grands are over





Email 3. Things to avoid when getting photos done --or-- Stamping activity next time Grands are over

Email 4. What to look for in photographer & link to schedule appt. --or-- Kit and bonus videos to walk through project when send receipt

Email:



Direct Mail or Personal Snail

Mail



Direct Mail, Think Lumpy &

Campaign



Send Out Cards to Nurture Leads

Retain Clients/Customer

Get Referrals



Nurture Leads Card With Brownies

Retain Leadership/Success Tips

Quote Card

Thanksgiving card vs Christmas Card

Referrals

Quote Card



Text Messaging Health Industry or Any Coaching

Weekly Quotes or Healthy Activity Reminders



Think Automation & Evergreen



MailChimp Aweber

SOC Call Fire



Takes Time but Saves Time

Building a System/Machine



First one may not work great,Keep testing and tweaking.



Start Now with what you've got.Next call we can work on Outline for Your Biz!



Marketing Concept

April 13 Follow-up Brain Storming [HotSeats]April 27 PinterestMay 11 Adding ValueMay 25 Video OverviewJune 8 Video BrainstormJune 22 Video About Page

Productivity / Mindset Tips

April 13 One Page PlannerApril 27 Night BeforeMay 11 Morning RoutineMay 25 And….June 8 GoalsJune 22 Mentors

Future Calls

https://clarity.fm/ValerieP for Consulting Between CallsValerie Pugsley Inspired Strategic Solutions

ISSolutions4U.com

https://clarity.fm/ValerieP
