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EXPLAINER VIDEOS - THE FUTURE OF MARKETING !!!
73% of web-visitors watch VIDEOS.
VIDEOS increase the time spent on a site by 113%.
35% Increase in # of sign-ups for product after Video implementation
But it is simply awesome !
VIDEOS are shared 12 times more than links and text posts combined on Facebook.
Twitter Video Ads
According to a study conducted with Nielsen, the purchase intent increased by 28 percent for users that watched brand videos on Twitter versus pre or mid-roll during a 22-minute program.
Twitter Direct message
Reach prospects more effectively with a VIDEO message.
The site has more than 1 billion users from across the globe. If you’re not hosting your video on YouTube you’re missing out on traffic.
There is a growing base of B2B users on Instagram.
When information is conveyed with visuals and sound, people experience 75 percent greater understanding of the material, which is crucial when you’re trying to guide listeners toward a decision.
Trade Shows and Conferences
Even when you’re speaking in person, a short video is a great way to underline a certain point or really bring it home.
Slide Decks
Upload a video right into your slideshow to add some variety to your content.
Webinars
Show a video during a webinar to make sure people aren’t snoozing behind their computer screens.
According to Wistia, embedding video in email can increase click-thrus by 300 percent. Here are some of the ways to use video in email.
Sales
When a sales rep from Jellyfish sent an explainer video to a specific client, the company managed to land a $800,000 contract. When you only have a short timespan to communicate your value, nothing talks like video.
Your video can also help you land new leads.
Nurture Campaigns
Video can be a helpful tool in lead nurturing campaigns.
Transactional Emails
Use transactional messages as a marketing tool by adding video.
Keep Going...yet not over!
According to a study from Comscore, customers who watch a video are 64 percent more likely to make a purchase than those who don’t. Landing pages are a place to educate your viewers on your products, and video is one of the most effective ways to do that.
LANDING PAGE
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